The Relationship Between Trust and Commitment on Customer Retention
This study examines the factors that contribute to customer retention at private hospital in Kedah. A field survey of private hospital customers that visited private hospital in Kedah was conducted to determine the influence of the dimension of trust and commitment on customer retention at private h...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English English |
| Published: |
2011
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| Subjects: | |
| Online Access: | http://etd.uum.edu.my/2627/1/Wan_%27Aliaa_Wan_Anis.pdf http://etd.uum.edu.my/2627/2/1.Wan_%27Aliaa_Wan_Anis.pdf http://etd.uum.edu.my/2627/ |
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