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Intra-organizational communication practices and strategies for total quality management in manufacturing organizations

The general axiom which implied that total quality management (tqm) acts as the ‘engine’ of an organization, while effective communication is the lubricant which ensures the smooth running of the engine must be clarified and understood in the theoretical and practical contexts. this study aims to ex...

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Main Author: Sharina, Samsudin
Format: Thesis
Language:English
English
Published: 2021
Subjects:
HD28-70 Management. Industrial Management
HD58.7 Organizational Behavior.
Online Access:https://etd.uum.edu.my/10308/1/depositpermission_s95554.pdf
https://etd.uum.edu.my/10308/2/s95554_01.pdf
https://etd.uum.edu.my/10308/
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spelling my.uum.etd.103082023-02-09T02:31:58Z https://etd.uum.edu.my/10308/ Intra-organizational communication practices and strategies for total quality management in manufacturing organizations Sharina, Samsudin HD28-70 Management. Industrial Management HD58.7 Organizational Behavior. The general axiom which implied that total quality management (tqm) acts as the ‘engine’ of an organization, while effective communication is the lubricant which ensures the smooth running of the engine must be clarified and understood in the theoretical and practical contexts. this study aims to explore the forms, mediums, practices and strategies of intra-organizational communication within Malaysian manufacturing organizations, as there is scarcity of sources that are available for this topic, particularly in relation to the Malaysian industrial context. a pareto analysis of literature reviews had been done in order to select the most related critical factors and to narrow down the scope of the research. then, a pilot study was conducted which involved four managers, representing one local organization and one foreign organization in order to get a preliminary view and to improve the instruments developed. finally, in actual study phase qualitative data was collected involving five large scale manufacturing organizations which two of them are local organizations, the other three are foreign organizations which two of them are from eastern origin, and the other one from western origin. semi-structured in-depth interviews and nonparticipant observations had been done. fourteen managers and quality steering committee informants representing the five organizations had participated in the semistructured in-depth interviews. raw data was transcribed using “meaning for meaning” transcription and thematic analysis. the findings revealed the effective practices of intra-organizational communication and three communication strategies that are common to the participants’ respective organizations. in general, this study agrees with and supports the information richness theory by daft, lengal and trevino, and also the organizational communication theory of te’eni. furthermore, this study had successfully clarify and substantiate the elaborations on the complex critical success factors of tqm such as enhancing commitment, teamwork and involvement, while increasing the effectiveness of leadership, training and motivation for manufacturing organizations by practicing specific types of effective intra-organizational communication strategies. thus, the intra-organizational communication (mediums, practice and strategies) are also one of the critical success factors of tqm and should be taken into account in its implementation. 2021 Thesis NonPeerReviewed text en https://etd.uum.edu.my/10308/1/depositpermission_s95554.pdf text en https://etd.uum.edu.my/10308/2/s95554_01.pdf Sharina, Samsudin (2021) Intra-organizational communication practices and strategies for total quality management in manufacturing organizations. Doctoral thesis, Universiti Utara Malaysia.
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Electronic Theses
url_provider http://etd.uum.edu.my/
language English
English
topic HD28-70 Management. Industrial Management
HD58.7 Organizational Behavior.
spellingShingle HD28-70 Management. Industrial Management
HD58.7 Organizational Behavior.
Sharina, Samsudin
Intra-organizational communication practices and strategies for total quality management in manufacturing organizations
description The general axiom which implied that total quality management (tqm) acts as the ‘engine’ of an organization, while effective communication is the lubricant which ensures the smooth running of the engine must be clarified and understood in the theoretical and practical contexts. this study aims to explore the forms, mediums, practices and strategies of intra-organizational communication within Malaysian manufacturing organizations, as there is scarcity of sources that are available for this topic, particularly in relation to the Malaysian industrial context. a pareto analysis of literature reviews had been done in order to select the most related critical factors and to narrow down the scope of the research. then, a pilot study was conducted which involved four managers, representing one local organization and one foreign organization in order to get a preliminary view and to improve the instruments developed. finally, in actual study phase qualitative data was collected involving five large scale manufacturing organizations which two of them are local organizations, the other three are foreign organizations which two of them are from eastern origin, and the other one from western origin. semi-structured in-depth interviews and nonparticipant observations had been done. fourteen managers and quality steering committee informants representing the five organizations had participated in the semistructured in-depth interviews. raw data was transcribed using “meaning for meaning” transcription and thematic analysis. the findings revealed the effective practices of intra-organizational communication and three communication strategies that are common to the participants’ respective organizations. in general, this study agrees with and supports the information richness theory by daft, lengal and trevino, and also the organizational communication theory of te’eni. furthermore, this study had successfully clarify and substantiate the elaborations on the complex critical success factors of tqm such as enhancing commitment, teamwork and involvement, while increasing the effectiveness of leadership, training and motivation for manufacturing organizations by practicing specific types of effective intra-organizational communication strategies. thus, the intra-organizational communication (mediums, practice and strategies) are also one of the critical success factors of tqm and should be taken into account in its implementation.
format Thesis
author Sharina, Samsudin
author_facet Sharina, Samsudin
author_sort Sharina, Samsudin
title Intra-organizational communication practices and strategies for total quality management in manufacturing organizations
title_short Intra-organizational communication practices and strategies for total quality management in manufacturing organizations
title_full Intra-organizational communication practices and strategies for total quality management in manufacturing organizations
title_fullStr Intra-organizational communication practices and strategies for total quality management in manufacturing organizations
title_full_unstemmed Intra-organizational communication practices and strategies for total quality management in manufacturing organizations
title_sort intra-organizational communication practices and strategies for total quality management in manufacturing organizations
publishDate 2021
url https://etd.uum.edu.my/10308/1/depositpermission_s95554.pdf
https://etd.uum.edu.my/10308/2/s95554_01.pdf
https://etd.uum.edu.my/10308/
_version_ 1758580783659876352
score 13.211869

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