A review of e-service quality dimensions in user satisfaction
Quality of e-service is one of the significant factors that play a major role in the success or failure of online organizations. It enhances the competitive advantages of online organization; in addition, it improves the relationships with clients and increases their satisfactions. Measuring online...
Saved in:
| Main Authors: | , , , |
|---|---|
| Format: | Conference or Workshop Item |
| Published: |
2013
|
| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-84897849203&doi=10.1109%2fICRIIS.2013.6716706&partnerID=40&md5=f96cf2546d7c59d1e6e51268e17268ac http://eprints.utp.edu.my/32498/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Summary: | Quality of e-service is one of the significant factors that play a major role in the success or failure of online organizations. It enhances the competitive advantages of online organization; in addition, it improves the relationships with clients and increases their satisfactions. Measuring online service quality becomes industry or context dependent in which, it may increase the difficulties to constitute a global measure. This paper reviews e-service quality literature in Malaysian educational institutions because it is of great importance in attracting and retaining tuition-based returns for education in Malaysia, which has become an increasingly competitive business. © 2013 IEEE. |
|---|