The ironies of new innovation and the sunset industry: Diffusion and adoption

Agriculture plays a vital role in the Malaysian economy. Within the agriculture sector, paddy is considered important as it is the staple food for the nation. Innovation is considered as an important and necessary component in the development of agricultural activities, while communication is the po...

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Bibliographic Details
Main Authors: Mannan, S., Nordin, S.M., Rafik-Galea, S., Ahmad Rizal, A.R.
Format: Article
Published: Elsevier Ltd 2017
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85029176076&doi=10.1016%2fj.jrurstud.2017.07.015&partnerID=40&md5=d6dcd7c87246396ebf0b5f28d1e6d9f5
http://eprints.utp.edu.my/19325/
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