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Customer satisfaction on panorama bus network system

User satisfaction is one of the main considerations when operating a successful city bus service from the perspective of both passenger and operator. An increase number of private vehicles in the city causes traffic congestion and it is the result because of low level of usage for public transportat...

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Main Author: Mohd. Zahri, Faza Nadhirah
Format: Thesis
Language:English
Published: 2020
Subjects:
HE Transportation and Communications
Online Access:http://eprints.utm.my/id/eprint/96896/1/FazaNadhirahMFABU2020.pdf.pdf
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spelling my.utm.968962022-08-28T03:45:53Z http://eprints.utm.my/id/eprint/96896/ Customer satisfaction on panorama bus network system Mohd. Zahri, Faza Nadhirah HE Transportation and Communications User satisfaction is one of the main considerations when operating a successful city bus service from the perspective of both passenger and operator. An increase number of private vehicles in the city causes traffic congestion and it is the result because of low level of usage for public transportation in Melaka. Unattractive public bus system might be the reason why the usage of public bus in Melaka is low. Thus, performance analysis is crucial in order to improve the bus service provided by Panorama Bus Sdn. Bhd. as this is the only public bus service that were offered in Melaka Tengah district. Under the study, the performance of bus network system has been evaluated and identified on the selected route in case study area. For this purpose, quantitative method was applied in this study and a total of 143 passengers of Panorama bus were interviewed with a predetermined structure questionnaire to know their trip characteristic, level of satisfaction and opinion about the existing bus service. The results indicate that the performance of the bus network on those selected routes mostly at moderate level of service. Frequency and timetable variable are the factors that most affect moderate performance of bus network system on those routes in the case study area. In order to retaining the current passengers and to attract new passengers, the findings of this study can be utilized by the bus service operator and also the Melaka state transportation organization. 2020 Thesis NonPeerReviewed application/pdf en http://eprints.utm.my/id/eprint/96896/1/FazaNadhirahMFABU2020.pdf.pdf Mohd. Zahri, Faza Nadhirah (2020) Customer satisfaction on panorama bus network system. Masters thesis, Universiti Teknologi Malaysia. http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:142712
institution Universiti Teknologi Malaysia
building UTM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Malaysia
content_source UTM Institutional Repository
url_provider http://eprints.utm.my/
language English
topic HE Transportation and Communications
spellingShingle HE Transportation and Communications
Mohd. Zahri, Faza Nadhirah
Customer satisfaction on panorama bus network system
description User satisfaction is one of the main considerations when operating a successful city bus service from the perspective of both passenger and operator. An increase number of private vehicles in the city causes traffic congestion and it is the result because of low level of usage for public transportation in Melaka. Unattractive public bus system might be the reason why the usage of public bus in Melaka is low. Thus, performance analysis is crucial in order to improve the bus service provided by Panorama Bus Sdn. Bhd. as this is the only public bus service that were offered in Melaka Tengah district. Under the study, the performance of bus network system has been evaluated and identified on the selected route in case study area. For this purpose, quantitative method was applied in this study and a total of 143 passengers of Panorama bus were interviewed with a predetermined structure questionnaire to know their trip characteristic, level of satisfaction and opinion about the existing bus service. The results indicate that the performance of the bus network on those selected routes mostly at moderate level of service. Frequency and timetable variable are the factors that most affect moderate performance of bus network system on those routes in the case study area. In order to retaining the current passengers and to attract new passengers, the findings of this study can be utilized by the bus service operator and also the Melaka state transportation organization.
format Thesis
author Mohd. Zahri, Faza Nadhirah
author_facet Mohd. Zahri, Faza Nadhirah
author_sort Mohd. Zahri, Faza Nadhirah
title Customer satisfaction on panorama bus network system
title_short Customer satisfaction on panorama bus network system
title_full Customer satisfaction on panorama bus network system
title_fullStr Customer satisfaction on panorama bus network system
title_full_unstemmed Customer satisfaction on panorama bus network system
title_sort customer satisfaction on panorama bus network system
publishDate 2020
url http://eprints.utm.my/id/eprint/96896/1/FazaNadhirahMFABU2020.pdf.pdf
http://eprints.utm.my/id/eprint/96896/
http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:142712
_version_ 1743107043058778112
score 13.211869

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