Customer knowledge management antecedent factors: A systematic literature review
Customer knowledge (CK) is recognized as a critical organizational resource that provides competitive advantage. Capability of absorbing, sharing, and applying CK can be a challenge for organizations. Human, Organizational, and Technological conditions that facilitate CK management (CKM) are vital c...
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Format: | Article |
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John Wiley and Sons Inc.
2018
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Online Access: | http://eprints.utm.my/id/eprint/86322/ http://dx.doi.org/10.1002/kpm.1557 |
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