The relationship between corporate social responsibility practics and firm performance of domestic banks in Malaysia
The focus on corporate social responsibility (CSR) has been active in the public attention within Malaysia for the past ten years, and as such has become a strength in many corporations’ public relations as what demonstrate in the bank's campaign strategy. In fact, the importance of CSR initiat...
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Main Authors: | Santhirasegar, Janartini, Ramakrishnan, Suresh, Hishan, Sanil S., Mohd. Jamal, Noriza |
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Format: | Article |
Published: |
Science Publishing Corporation Inc.
2018
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Subjects: | |
Online Access: | http://eprints.utm.my/id/eprint/84872/ http://dx.doi.org/10.14419/ijet.v7i2.29.13797 |
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