A competitive analysis and formulation of strategy of university spin off company
A company is required to develop core competencies through the understanding of its competitive advantage to survive in a business environment. Identifying opportunities for competitive advantage requires an understanding of industry competition. A company need to assess the level of competition and...
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| Main Authors: | , , , |
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| Format: | Article |
| Published: |
American Scientific Publishers
2017
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/75215/ https://www.scopus.com/inward/record.uri?eid=2-s2.0-85032974803&doi=10.1166%2fasl.2017.9946&partnerID=40&md5=70f957a5354060888a1feceaa012bb7d |
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