Service quality in higher education: study of Turkish students in Malaysian universities
The Article attempts to analyze service quality in higher education institutions of Malaysia. The study used the Gap Model presented by Parasuraman et al. (1985, 1988) to identify the difference between expected quality and perceived quality in higher education institutions of Malaysia. The study fo...
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| Main Authors: | , , , |
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| Format: | Article |
| Published: |
Readers Insight Publisher
2014
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/59937/ http://dx.doi.org/10.31580/jmi.v3i1.9 |
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