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Commercialization strategy formulation for university spin-off: a case study

In order to face the ASEAN Economic Community (AEC) in 2015, Sebelas Maret University (UNS) forming an entrepreneurship incubator housed in the Technology Innovation Centre, University of Sebelas Maret (PIT UNS). The entrepreneurship incubator in UNS cannot be said to be optimal. Implement strategy...

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Main Authors: Al Ghabid, A. H., Atikah, N., Sutopo, W., Nizam, M., Muhamad, I. I.
Format: Conference or Workshop Item
Published: 2015
Subjects:
TP Chemical technology
Online Access:http://eprints.utm.my/id/eprint/59188/
http://www.iaeng.org/publication/IMECS2015/
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spelling my.utm.591882021-08-30T09:45:52Z http://eprints.utm.my/id/eprint/59188/ Commercialization strategy formulation for university spin-off: a case study Al Ghabid, A. H. Atikah, N. Sutopo, W. Nizam, M. Muhamad, I. I. TP Chemical technology In order to face the ASEAN Economic Community (AEC) in 2015, Sebelas Maret University (UNS) forming an entrepreneurship incubator housed in the Technology Innovation Centre, University of Sebelas Maret (PIT UNS). The entrepreneurship incubator in UNS cannot be said to be optimal. Implement strategy for commercialization is needed to ensure the long term success of the commercialization strategy for university spin-off, the tangible manifestation of the success of an entrepreneurial incubator. Starting from factors in successful entrepreneurship incubator, benchmarking with ICC UTM and HQ Nutraceuticals Sdn Bhd and transferred be SWOT analysis, this paper proposed to provide all services and supports of the PIT UNS to gain the success of the UNS's university spin-off, so that the commercialization policies, economic situation and commercialization culture can be developed, build the university spin-off based on the tropical climate, develop the business networking, develop the HRD aspect and build the special building to develop the business of university spin-off. This paper recommended the strategies in commercialization of UNS. 2015 Conference or Workshop Item PeerReviewed Al Ghabid, A. H. and Atikah, N. and Sutopo, W. and Nizam, M. and Muhamad, I. I. (2015) Commercialization strategy formulation for university spin-off: a case study. In: International MultiConference of Engineers and Computer Scientists 2015, IMECS 2015, 18 - 20 March 2015, Tsimshatsui, Kowloon. http://www.iaeng.org/publication/IMECS2015/
institution Universiti Teknologi Malaysia
building UTM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Malaysia
content_source UTM Institutional Repository
url_provider http://eprints.utm.my/
topic TP Chemical technology
spellingShingle TP Chemical technology
Al Ghabid, A. H.
Atikah, N.
Sutopo, W.
Nizam, M.
Muhamad, I. I.
Commercialization strategy formulation for university spin-off: a case study
description In order to face the ASEAN Economic Community (AEC) in 2015, Sebelas Maret University (UNS) forming an entrepreneurship incubator housed in the Technology Innovation Centre, University of Sebelas Maret (PIT UNS). The entrepreneurship incubator in UNS cannot be said to be optimal. Implement strategy for commercialization is needed to ensure the long term success of the commercialization strategy for university spin-off, the tangible manifestation of the success of an entrepreneurial incubator. Starting from factors in successful entrepreneurship incubator, benchmarking with ICC UTM and HQ Nutraceuticals Sdn Bhd and transferred be SWOT analysis, this paper proposed to provide all services and supports of the PIT UNS to gain the success of the UNS's university spin-off, so that the commercialization policies, economic situation and commercialization culture can be developed, build the university spin-off based on the tropical climate, develop the business networking, develop the HRD aspect and build the special building to develop the business of university spin-off. This paper recommended the strategies in commercialization of UNS.
format Conference or Workshop Item
author Al Ghabid, A. H.
Atikah, N.
Sutopo, W.
Nizam, M.
Muhamad, I. I.
author_facet Al Ghabid, A. H.
Atikah, N.
Sutopo, W.
Nizam, M.
Muhamad, I. I.
author_sort Al Ghabid, A. H.
title Commercialization strategy formulation for university spin-off: a case study
title_short Commercialization strategy formulation for university spin-off: a case study
title_full Commercialization strategy formulation for university spin-off: a case study
title_fullStr Commercialization strategy formulation for university spin-off: a case study
title_full_unstemmed Commercialization strategy formulation for university spin-off: a case study
title_sort commercialization strategy formulation for university spin-off: a case study
publishDate 2015
url http://eprints.utm.my/id/eprint/59188/
http://www.iaeng.org/publication/IMECS2015/
_version_ 1712285050703183872
score 13.211869

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