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The concept for the demand of green events from the perspective of attendees for business sustainability

Sustainable development involves considering environmental, economic, and social objectives when developing and implementing public policies and programs. It also involves considering the needs of the present as well as the needs of future generations. Integrated decision making and a long-term appr...

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Main Authors: Ahmad, Nor Lela, Nik Mahmood, Nik Hasnaa, Shamsuddin, Shuhana
Format: Article
Published: American Scientific Publishers 2015
Subjects:
TX Home economics
Online Access:http://eprints.utm.my/id/eprint/58905/
http://dx.doi.org/10.1166/asl.2015.6128
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id my.utm.58905
record_format eprints
spelling my.utm.589052017-02-16T01:43:28Z http://eprints.utm.my/id/eprint/58905/ The concept for the demand of green events from the perspective of attendees for business sustainability Ahmad, Nor Lela Nik Mahmood, Nik Hasnaa Shamsuddin, Shuhana TX Home economics Sustainable development involves considering environmental, economic, and social objectives when developing and implementing public policies and programs. It also involves considering the needs of the present as well as the needs of future generations. Integrated decision making and a long-term approach to planning are defining characteristics of sustainable development and represent the key management challenges. Identification of factors that increase the demand for sustainable events would greatly contribute to improve business services and generate the economy in the event industry. Thus, creating a competitive domestic economy by creating more green events using sustainability issues as the main attraction to increase the rate of attendance would help to boost business sustainability. American Scientific Publishers 2015 Article PeerReviewed Ahmad, Nor Lela and Nik Mahmood, Nik Hasnaa and Shamsuddin, Shuhana (2015) The concept for the demand of green events from the perspective of attendees for business sustainability. Advanced Science Letters, 21 (6). pp. 1826-1829. ISSN 1936-6612 http://dx.doi.org/10.1166/asl.2015.6128 10.1166/asl.2015.6128
institution Universiti Teknologi Malaysia
building UTM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Malaysia
content_source UTM Institutional Repository
url_provider http://eprints.utm.my/
topic TX Home economics
spellingShingle TX Home economics
Ahmad, Nor Lela
Nik Mahmood, Nik Hasnaa
Shamsuddin, Shuhana
The concept for the demand of green events from the perspective of attendees for business sustainability
description Sustainable development involves considering environmental, economic, and social objectives when developing and implementing public policies and programs. It also involves considering the needs of the present as well as the needs of future generations. Integrated decision making and a long-term approach to planning are defining characteristics of sustainable development and represent the key management challenges. Identification of factors that increase the demand for sustainable events would greatly contribute to improve business services and generate the economy in the event industry. Thus, creating a competitive domestic economy by creating more green events using sustainability issues as the main attraction to increase the rate of attendance would help to boost business sustainability.
format Article
author Ahmad, Nor Lela
Nik Mahmood, Nik Hasnaa
Shamsuddin, Shuhana
author_facet Ahmad, Nor Lela
Nik Mahmood, Nik Hasnaa
Shamsuddin, Shuhana
author_sort Ahmad, Nor Lela
title The concept for the demand of green events from the perspective of attendees for business sustainability
title_short The concept for the demand of green events from the perspective of attendees for business sustainability
title_full The concept for the demand of green events from the perspective of attendees for business sustainability
title_fullStr The concept for the demand of green events from the perspective of attendees for business sustainability
title_full_unstemmed The concept for the demand of green events from the perspective of attendees for business sustainability
title_sort concept for the demand of green events from the perspective of attendees for business sustainability
publisher American Scientific Publishers
publishDate 2015
url http://eprints.utm.my/id/eprint/58905/
http://dx.doi.org/10.1166/asl.2015.6128
_version_ 1643654416671178752
score 13.211869

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