Application of means-end chain model in architectural research
The core of architectural education is the design studio which focuses on the practical "hands-on" aspects of learning in this area. The most important place for students to apply the learned theoretical knowledge along with creativity is in the architecture studio....
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| Main Authors: | , |
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| Format: | Book Section |
| Published: |
Penerbit UTM
2008
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/16819/ |
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| Summary: | The core of architectural education is the design studio which
focuses on the practical "hands-on" aspects of learning in this
area. The most important place for students to apply the learned
theoretical knowledge along with creativity is in the
architecture studio. The manner in which the architecture studio
is able to meets its objectives as a learning environment for
students is resultant of the person-environment congruence
(PEC) relationship. This article focuses on the studio's features
as it relates to the user's preferences, which are influenced by
personal values utilizing the Means-End Chain (MEC) model
of research. Research conducted with 25 students via laddering
interview brought out sixteen (16) key studio attributes. These
findings reflect a distinct direction for design reference which
relates to the design features of architecture studio to the
personal values expressed. In that case, designers are able to
make conscious design decisions which support the
redefinition of the studio as the most important learning space
in architectural education
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