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Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis

User interface design is critical for ensuring that agricultural technology is accessible and usable for farmers. Usability and accessibility for farmers can boost crop yields and lower losses. Therefore, it is crucial to understand the preferences and needs of farmers, particularly in terms of user...

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Main Authors: Osman, Mohamad Jahidi, Idris, Hawani, Majid, Zulkepli, Mohd. Salleh, Mohd. Radhie, Ismail, Zamri
Format: Conference or Workshop Item
Language:English
Published: 2023
Subjects:
H Social Sciences (General)
S Agriculture (General)
Online Access:http://eprints.utm.my/107732/1/HawaniIdris2023_AssessmentofFarmerCharacteristicsandDesign.pdf
http://eprints.utm.my/107732/
http://dx.doi.org/10.1088/1755-1315/1274/1/012006
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spelling my.utm.1077322024-09-29T06:28:52Z http://eprints.utm.my/107732/ Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis Osman, Mohamad Jahidi Idris, Hawani Majid, Zulkepli Mohd. Salleh, Mohd. Radhie Ismail, Zamri H Social Sciences (General) S Agriculture (General) User interface design is critical for ensuring that agricultural technology is accessible and usable for farmers. Usability and accessibility for farmers can boost crop yields and lower losses. Therefore, it is crucial to understand the preferences and needs of farmers, particularly in terms of user interface design. This study examines the preferences of chili farmers for user interface elements in reporting chili pests and diseases and investigates how farmer characteristics (i.e. age categories and educational backgrounds) influence these preferences. Data was collected from a group of chili farmers in Batu Pahat using a survey instrument and field experimental tasks that list several user interface elements according to the tasks given in relation to disease and pest attack reporting information for chili crops. The study includes user interface-related tasks for online map services such as Google Maps and Waze, which aim to report the location of attacks. The study's findings underscore the significance of user interface elements in shaping user experiences. Google Maps emerged as the favored navigation service, highlighting the importance of a straightforward and user-friendly interface. The study suggests that enhancing user knowledge of lesser-known functions can lead to higher satisfaction and loyalty. In agricultural applications, visual cues and intuitive design, exemplified by the "Picture Radio Button"and "Horizontal Date"elements, were well-received. Overall, this study highlights the importance of considering farmers' demographic characteristics in designing user interfaces for agricultural technology. By doing so, agricultural technology can be made more accessible and usable for farmers, ultimately leading to more effective management of chili pests and diseases. The findings of this research will yield advantages by aiding farmers, specifically in Malaysia, in transitioning into intelligent farmers, aligning with the objectives of the Shared Prosperity Vision 2030 and the realization of smart agriculture in Malaysia. Furthermore, this endeavor is consistent with the Food and Agriculture Organization of the United Nations (FAO) initiative aimed at digitizing farmers, encompassing smallholder farmers as well. 2023 Conference or Workshop Item PeerReviewed application/pdf en http://eprints.utm.my/107732/1/HawaniIdris2023_AssessmentofFarmerCharacteristicsandDesign.pdf Osman, Mohamad Jahidi and Idris, Hawani and Majid, Zulkepli and Mohd. Salleh, Mohd. Radhie and Ismail, Zamri (2023) Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis. In: International Graduate Conference of Built Environment and Surveying 2023, GBES 2023, 17 September 2023 - 18 September 2023, Hybrid, Johor Bahru, Johor, Malaysia. http://dx.doi.org/10.1088/1755-1315/1274/1/012006
institution Universiti Teknologi Malaysia
building UTM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Malaysia
content_source UTM Institutional Repository
url_provider http://eprints.utm.my/
language English
topic H Social Sciences (General)
S Agriculture (General)
spellingShingle H Social Sciences (General)
S Agriculture (General)
Osman, Mohamad Jahidi
Idris, Hawani
Majid, Zulkepli
Mohd. Salleh, Mohd. Radhie
Ismail, Zamri
Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis
description User interface design is critical for ensuring that agricultural technology is accessible and usable for farmers. Usability and accessibility for farmers can boost crop yields and lower losses. Therefore, it is crucial to understand the preferences and needs of farmers, particularly in terms of user interface design. This study examines the preferences of chili farmers for user interface elements in reporting chili pests and diseases and investigates how farmer characteristics (i.e. age categories and educational backgrounds) influence these preferences. Data was collected from a group of chili farmers in Batu Pahat using a survey instrument and field experimental tasks that list several user interface elements according to the tasks given in relation to disease and pest attack reporting information for chili crops. The study includes user interface-related tasks for online map services such as Google Maps and Waze, which aim to report the location of attacks. The study's findings underscore the significance of user interface elements in shaping user experiences. Google Maps emerged as the favored navigation service, highlighting the importance of a straightforward and user-friendly interface. The study suggests that enhancing user knowledge of lesser-known functions can lead to higher satisfaction and loyalty. In agricultural applications, visual cues and intuitive design, exemplified by the "Picture Radio Button"and "Horizontal Date"elements, were well-received. Overall, this study highlights the importance of considering farmers' demographic characteristics in designing user interfaces for agricultural technology. By doing so, agricultural technology can be made more accessible and usable for farmers, ultimately leading to more effective management of chili pests and diseases. The findings of this research will yield advantages by aiding farmers, specifically in Malaysia, in transitioning into intelligent farmers, aligning with the objectives of the Shared Prosperity Vision 2030 and the realization of smart agriculture in Malaysia. Furthermore, this endeavor is consistent with the Food and Agriculture Organization of the United Nations (FAO) initiative aimed at digitizing farmers, encompassing smallholder farmers as well.
format Conference or Workshop Item
author Osman, Mohamad Jahidi
Idris, Hawani
Majid, Zulkepli
Mohd. Salleh, Mohd. Radhie
Ismail, Zamri
author_facet Osman, Mohamad Jahidi
Idris, Hawani
Majid, Zulkepli
Mohd. Salleh, Mohd. Radhie
Ismail, Zamri
author_sort Osman, Mohamad Jahidi
title Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis
title_short Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis
title_full Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis
title_fullStr Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis
title_full_unstemmed Assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis
title_sort assessment of farmer characteristics and design preferences on location-based pest and disease reporting service for digital agriculture: a preliminary analysis
publishDate 2023
url http://eprints.utm.my/107732/1/HawaniIdris2023_AssessmentofFarmerCharacteristicsandDesign.pdf
http://eprints.utm.my/107732/
http://dx.doi.org/10.1088/1755-1315/1274/1/012006
_version_ 1811681251766042624
score 13.223943

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