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Electricity savings and consumers’ behaviours towards electricty consumption

Electricity consumption is one of the main issues that Malaysian is facing currently especially during pandemic disease where people worked from home and many household appliances were used. High electricity usage will cause more sources to be generated and increase tariff rate because the provider...

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Main Authors: Abdul Salam, Zarina, Mohd. Rizal, Adriana
Format: Article
Language:English
Published: Human Resource Management Academic Research Society 2022
Subjects:
HB615-715 Entrepreneurship. Risk and uncertainty. Property
Online Access:http://eprints.utm.my/id/eprint/100480/1/ZarinaAbdulSalam2022_ElectricitySavingsandConsumersBehaviours.pdf
http://eprints.utm.my/id/eprint/100480/
http://dx.doi.org/10.6007/IJARAFMS/v12-i4/15736
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spelling my.utm.1004802023-04-14T02:10:40Z http://eprints.utm.my/id/eprint/100480/ Electricity savings and consumers’ behaviours towards electricty consumption Abdul Salam, Zarina Mohd. Rizal, Adriana HB615-715 Entrepreneurship. Risk and uncertainty. Property Electricity consumption is one of the main issues that Malaysian is facing currently especially during pandemic disease where people worked from home and many household appliances were used. High electricity usage will cause more sources to be generated and increase tariff rate because the provider needs to bear operational costs to provide the services. Hence, consumers need to lessen electricity consumption in order to have electricity savings and many electricity reserves in future. This study was conducted to investigate the pattern and consumers’ behaviors towards electricity consumption in Malaysia using questionnaires as the research instruments. This study found that 89.7% of respondents were aware of electricity usage and savings. This can be proven by the respondents’ behaviours towards electricity consumption where more than 50% avoided using heated household appliances. Nevertheless, air conditioners usage was very high (84.6%) that caused excessive electricity bills. The monthly electricity bills for low-income earners can reached up to 20% of their monthly income and this will possibly cause financial difficulties for basic needs. 65.4% of the respondents claimed that they are the electricity savers in the house, followed by the spouse (29.5%). Energy efficiency (65.4%), quality and price (65.3%), brand (60.3%) and design and appearance (59.7%) were the characteristics that the respondents were looking at when they purchased the household appliances. These characteristics indicated the positive behaviours towards electricity savings in the long term. 76% of the respondents were aware of solar panel that can be more likely to reduce electricity bills but high amount of installment obstructed them from using it. The implications are important for household manufacturers, energy and solar panel providers and individuals. Human Resource Management Academic Research Society 2022 Article PeerReviewed application/pdf en http://eprints.utm.my/id/eprint/100480/1/ZarinaAbdulSalam2022_ElectricitySavingsandConsumersBehaviours.pdf Abdul Salam, Zarina and Mohd. Rizal, Adriana (2022) Electricity savings and consumers’ behaviours towards electricty consumption. International Journal of Academic Research in Accounting, Finance and Management Sciences, 12 (4). pp. 33-41. ISSN 2225-8329 http://dx.doi.org/10.6007/IJARAFMS/v12-i4/15736 DOI: 10.6007/IJARAFMS/v12-i4/15736
institution Universiti Teknologi Malaysia
building UTM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Malaysia
content_source UTM Institutional Repository
url_provider http://eprints.utm.my/
language English
topic HB615-715 Entrepreneurship. Risk and uncertainty. Property
spellingShingle HB615-715 Entrepreneurship. Risk and uncertainty. Property
Abdul Salam, Zarina
Mohd. Rizal, Adriana
Electricity savings and consumers’ behaviours towards electricty consumption
description Electricity consumption is one of the main issues that Malaysian is facing currently especially during pandemic disease where people worked from home and many household appliances were used. High electricity usage will cause more sources to be generated and increase tariff rate because the provider needs to bear operational costs to provide the services. Hence, consumers need to lessen electricity consumption in order to have electricity savings and many electricity reserves in future. This study was conducted to investigate the pattern and consumers’ behaviors towards electricity consumption in Malaysia using questionnaires as the research instruments. This study found that 89.7% of respondents were aware of electricity usage and savings. This can be proven by the respondents’ behaviours towards electricity consumption where more than 50% avoided using heated household appliances. Nevertheless, air conditioners usage was very high (84.6%) that caused excessive electricity bills. The monthly electricity bills for low-income earners can reached up to 20% of their monthly income and this will possibly cause financial difficulties for basic needs. 65.4% of the respondents claimed that they are the electricity savers in the house, followed by the spouse (29.5%). Energy efficiency (65.4%), quality and price (65.3%), brand (60.3%) and design and appearance (59.7%) were the characteristics that the respondents were looking at when they purchased the household appliances. These characteristics indicated the positive behaviours towards electricity savings in the long term. 76% of the respondents were aware of solar panel that can be more likely to reduce electricity bills but high amount of installment obstructed them from using it. The implications are important for household manufacturers, energy and solar panel providers and individuals.
format Article
author Abdul Salam, Zarina
Mohd. Rizal, Adriana
author_facet Abdul Salam, Zarina
Mohd. Rizal, Adriana
author_sort Abdul Salam, Zarina
title Electricity savings and consumers’ behaviours towards electricty consumption
title_short Electricity savings and consumers’ behaviours towards electricty consumption
title_full Electricity savings and consumers’ behaviours towards electricty consumption
title_fullStr Electricity savings and consumers’ behaviours towards electricty consumption
title_full_unstemmed Electricity savings and consumers’ behaviours towards electricty consumption
title_sort electricity savings and consumers’ behaviours towards electricty consumption
publisher Human Resource Management Academic Research Society
publishDate 2022
url http://eprints.utm.my/id/eprint/100480/1/ZarinaAbdulSalam2022_ElectricitySavingsandConsumersBehaviours.pdf
http://eprints.utm.my/id/eprint/100480/
http://dx.doi.org/10.6007/IJARAFMS/v12-i4/15736
_version_ 1764222572777439232
score 13.211869

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