Research And Development (R&D) In The Automotive Industry In Malaysia : A Case Of R&D Activities And Issues At The Proton Company
In a dynamic market, firms need to evolve from traditional methods of doing business to contemporary methods that aims at improving the quality of the output. This effort will usually include research and development programmes to introduce new technologies for the new output model. From an automoti...
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Format: | Thesis |
Language: | English |
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2010
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Online Access: | http://eprints.usm.my/47559/1/HALIKHAN%20DAULAT24.pdf http://eprints.usm.my/47559/ |
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