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Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry

Tujuan utama kajian ini dijalankan adalah untuk meneroka konsep rangka kerja campuran pemasaran The main purpose of this study is to explore the conceptual framework of marketing mix elements

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Bibliographic Details
Main Author: Khay Hooi, Khoo
Format: Thesis
Language:English
Published: 2012
Subjects:
HF5001-6182 Business
Online Access:http://eprints.usm.my/26507/1/CUSTOMER_LOYALTY%2C_SATISFACTION_AND_MARKETING_MIX.pdf
http://eprints.usm.my/26507/
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spelling my.usm.eprints.26507 http://eprints.usm.my/26507/ Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry Khay Hooi, Khoo HF5001-6182 Business Tujuan utama kajian ini dijalankan adalah untuk meneroka konsep rangka kerja campuran pemasaran The main purpose of this study is to explore the conceptual framework of marketing mix elements 2012 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/26507/1/CUSTOMER_LOYALTY%2C_SATISFACTION_AND_MARKETING_MIX.pdf Khay Hooi, Khoo (2012) Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry. Masters thesis, USM.
institution Universiti Sains Malaysia
building Hamzah Sendut Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Sains Malaysia
content_source USM Institutional Repository
url_provider http://eprints.usm.my/
language English
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Khay Hooi, Khoo
Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry
description Tujuan utama kajian ini dijalankan adalah untuk meneroka konsep rangka kerja campuran pemasaran The main purpose of this study is to explore the conceptual framework of marketing mix elements
format Thesis
author Khay Hooi, Khoo
author_facet Khay Hooi, Khoo
author_sort Khay Hooi, Khoo
title Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry
title_short Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry
title_full Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry
title_fullStr Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry
title_full_unstemmed Customer Loyalty, Satisfaction And Marketing Mix: Empirical Evidence From Infant Formula Industry
title_sort customer loyalty, satisfaction and marketing mix: empirical evidence from infant formula industry
publishDate 2012
url http://eprints.usm.my/26507/1/CUSTOMER_LOYALTY%2C_SATISFACTION_AND_MARKETING_MIX.pdf
http://eprints.usm.my/26507/
_version_ 1643706110250582016
score 13.211869

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