Women traders : A case study at Pasar Besar Siti Khadijah, Kota Bharu Kelantan
The objective of the research is to discuss the involvement by women's groups in business, especially at the Pasar Besar Siti Khadijah, Kota Bharu Kelantan. Realizing that the majority of the traders are women, the author was eager to study with detail. The main objective is to identify the...
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Main Author: | |
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Format: | Academic Projec |
Language: | English |
Published: |
Kolej Universiti Islam Malaysia
2013
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Subjects: | |
Online Access: | http://ddms.usim.edu.my/handle/123456789/6380 |
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Summary: | The objective of the research is to discuss the involvement by women's groups in
business, especially at the Pasar Besar Siti Khadijah, Kota Bharu Kelantan. Realizing
that the majority of the traders are women, the author was eager to study with detail.
The main objective is to identify the respondents' background, the motivation factors
and the challenges that respondents had to face in managing and maintaining their
businesses. This research was done using the Statistical Package for Social Science
(SPSS) and descriptive data analysis. The sample of this research consists of 101
respondents. This research also used the survey, interview and library research
methodologies. The research shows that the majority of respondents started
participating business long ago. It is because of the need to increase their household
income. Besides that, the challenges that they had to face were one of the motivational
to their achievement. |
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