Sharia compliance implementation among hoteliers in Klang valley, Malaysia

Sharia compliance hotel has been created to cater to Muslim guests as demand and awareness for Islamic products and services increased. This innovative development can be found in countries where Muslim residents are the majority like Malaysia and Indonesia. However, there is a limited of study on t...

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Main Authors: Mohd, Adib, Aziz, Azlizam, Isa, Siti Suriawati
Format: Article
Published: MDPI AG 2021
Online Access:http://psasir.upm.edu.my/id/eprint/94114/
https://www.nepjol.info/index.php/jota/article/view/40679
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spelling my.upm.eprints.941142023-04-03T02:14:01Z http://psasir.upm.edu.my/id/eprint/94114/ Sharia compliance implementation among hoteliers in Klang valley, Malaysia Mohd, Adib Aziz, Azlizam Isa, Siti Suriawati Sharia compliance hotel has been created to cater to Muslim guests as demand and awareness for Islamic products and services increased. This innovative development can be found in countries where Muslim residents are the majority like Malaysia and Indonesia. However, there is a limited of study on the sharia compliance hotel acceptance among hoteliers particularly in Malaysia. Thus, the main purpose of the study is to examine the factors that contribute to the acceptance of sharia compliance hotel concept implementation among hoteliers. This study focuses on the middle management level employees in 3-5 star hotel situated in the Klang Valley, Malaysia. Drawing from Theory of Planned Behaviour, the specific research objectives are three-fold: 1) to examine the relationship between attitude and sharia compliance hotel acceptance, 2) to investigate the relationship between subjective norm and sharia compliance hotel acceptance, and 3) to examine the relationship between perceived behavioural control and sharia compliance hotel acceptance. The study utilized quantitative research approach to achieve the stated research objectives. For data collection, a self-administered questionnaire was deployed which was developed based on previous studies. For the purpose of the study, the data collection was conducted in fifteen hotels in the Klang Valley that include hotels in Kuala Lumpur, Selangor, Putrajaya and Cyberjaya. The results verified hotelier’s attitude, subjective norms and perceived behavioural control are salient attributes of sharia compliance hotel acceptance in the hotel industry. The research model based on the theory of planned behavior managed to explain more than 60 per cent of the variance in sharia compliance hotel acceptance. MDPI AG 2021-11-07 Article PeerReviewed Mohd, Adib and Aziz, Azlizam and Isa, Siti Suriawati (2021) Sharia compliance implementation among hoteliers in Klang valley, Malaysia. Journal of Tourism & Adventure, 4 (1). pp. 58-74. ISSN 2304-8158 https://www.nepjol.info/index.php/jota/article/view/40679 10.3126/jota.v4i1.40679
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
description Sharia compliance hotel has been created to cater to Muslim guests as demand and awareness for Islamic products and services increased. This innovative development can be found in countries where Muslim residents are the majority like Malaysia and Indonesia. However, there is a limited of study on the sharia compliance hotel acceptance among hoteliers particularly in Malaysia. Thus, the main purpose of the study is to examine the factors that contribute to the acceptance of sharia compliance hotel concept implementation among hoteliers. This study focuses on the middle management level employees in 3-5 star hotel situated in the Klang Valley, Malaysia. Drawing from Theory of Planned Behaviour, the specific research objectives are three-fold: 1) to examine the relationship between attitude and sharia compliance hotel acceptance, 2) to investigate the relationship between subjective norm and sharia compliance hotel acceptance, and 3) to examine the relationship between perceived behavioural control and sharia compliance hotel acceptance. The study utilized quantitative research approach to achieve the stated research objectives. For data collection, a self-administered questionnaire was deployed which was developed based on previous studies. For the purpose of the study, the data collection was conducted in fifteen hotels in the Klang Valley that include hotels in Kuala Lumpur, Selangor, Putrajaya and Cyberjaya. The results verified hotelier’s attitude, subjective norms and perceived behavioural control are salient attributes of sharia compliance hotel acceptance in the hotel industry. The research model based on the theory of planned behavior managed to explain more than 60 per cent of the variance in sharia compliance hotel acceptance.
format Article
author Mohd, Adib
Aziz, Azlizam
Isa, Siti Suriawati
spellingShingle Mohd, Adib
Aziz, Azlizam
Isa, Siti Suriawati
Sharia compliance implementation among hoteliers in Klang valley, Malaysia
author_facet Mohd, Adib
Aziz, Azlizam
Isa, Siti Suriawati
author_sort Mohd, Adib
title Sharia compliance implementation among hoteliers in Klang valley, Malaysia
title_short Sharia compliance implementation among hoteliers in Klang valley, Malaysia
title_full Sharia compliance implementation among hoteliers in Klang valley, Malaysia
title_fullStr Sharia compliance implementation among hoteliers in Klang valley, Malaysia
title_full_unstemmed Sharia compliance implementation among hoteliers in Klang valley, Malaysia
title_sort sharia compliance implementation among hoteliers in klang valley, malaysia
publisher MDPI AG
publishDate 2021
url http://psasir.upm.edu.my/id/eprint/94114/
https://www.nepjol.info/index.php/jota/article/view/40679
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score 13.211869