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Strategies and leadership values in Obama's apology discourse

This study analyses leadership apologies to gain insights into effective leadership performance from the perspective of apologising. The study explores Obama’s leadership qualities that are projected through his apology discourse mainly the strategies used to construct his apologies and values that...

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Main Authors: Varma, Susanna Bithiah, Paramasivam, Shamala, Nimehchisalem, Vahid
Format: Article
Published: Walter de Gruyter GmbH 2020
Online Access:http://psasir.upm.edu.my/id/eprint/85926/
https://www.degruyter.com/document/doi/10.1515/opli-2020-0026/html?lang=en
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spelling my.upm.eprints.859262023-10-26T08:32:33Z http://psasir.upm.edu.my/id/eprint/85926/ Strategies and leadership values in Obama's apology discourse Varma, Susanna Bithiah Paramasivam, Shamala Nimehchisalem, Vahid This study analyses leadership apologies to gain insights into effective leadership performance from the perspective of apologising. The study explores Obama’s leadership qualities that are projected through his apology discourse mainly the strategies used to construct his apologies and values that emerge from them. The study concluded that leadership should be versatile for a leader to be able to perform efficiently in crucial situations. It is important for a leader to have the ability to blend strategies to display good values to perform the speech act of apology well because in doing so, they will be able to bind themselves in good rapport with their followers which creates unity in the relationship. The significance of the study can be viewed in the potential to reframe apology as an empowering act that can positively impact leaders’ image rather than an act that is viewed as taboo or ineffective for leadership. Walter de Gruyter GmbH 2020 Article PeerReviewed Varma, Susanna Bithiah and Paramasivam, Shamala and Nimehchisalem, Vahid (2020) Strategies and leadership values in Obama's apology discourse. Open Linguistics, 6 (1). 463 - 481. ISSN 2300-9969 https://www.degruyter.com/document/doi/10.1515/opli-2020-0026/html?lang=en 10.1515/opli-2020-0026
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
description This study analyses leadership apologies to gain insights into effective leadership performance from the perspective of apologising. The study explores Obama’s leadership qualities that are projected through his apology discourse mainly the strategies used to construct his apologies and values that emerge from them. The study concluded that leadership should be versatile for a leader to be able to perform efficiently in crucial situations. It is important for a leader to have the ability to blend strategies to display good values to perform the speech act of apology well because in doing so, they will be able to bind themselves in good rapport with their followers which creates unity in the relationship. The significance of the study can be viewed in the potential to reframe apology as an empowering act that can positively impact leaders’ image rather than an act that is viewed as taboo or ineffective for leadership.
format Article
author Varma, Susanna Bithiah
Paramasivam, Shamala
Nimehchisalem, Vahid
spellingShingle Varma, Susanna Bithiah
Paramasivam, Shamala
Nimehchisalem, Vahid
Strategies and leadership values in Obama's apology discourse
author_facet Varma, Susanna Bithiah
Paramasivam, Shamala
Nimehchisalem, Vahid
author_sort Varma, Susanna Bithiah
title Strategies and leadership values in Obama's apology discourse
title_short Strategies and leadership values in Obama's apology discourse
title_full Strategies and leadership values in Obama's apology discourse
title_fullStr Strategies and leadership values in Obama's apology discourse
title_full_unstemmed Strategies and leadership values in Obama's apology discourse
title_sort strategies and leadership values in obama's apology discourse
publisher Walter de Gruyter GmbH
publishDate 2020
url http://psasir.upm.edu.my/id/eprint/85926/
https://www.degruyter.com/document/doi/10.1515/opli-2020-0026/html?lang=en
_version_ 1781706658620112896
score 13.211869

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