Linguistic foodscape as conveyed through online food menus

This research focuses on the current concern of language use in a particular environment which is encapsulated broadly as linguistic landscape. The study provides insights into language use in a narrowed context which will articulate social realities in relation to linguistic “foodscape” with a...

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Main Author: Lim, Chia Wei
Format: Thesis
Language:English
Published: 2017
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/84726/1/FBMK%202019%2044%20-%20ir.pdf
http://psasir.upm.edu.my/id/eprint/84726/
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spelling my.upm.eprints.847262021-12-31T03:31:06Z http://psasir.upm.edu.my/id/eprint/84726/ Linguistic foodscape as conveyed through online food menus Lim, Chia Wei This research focuses on the current concern of language use in a particular environment which is encapsulated broadly as linguistic landscape. The study provides insights into language use in a narrowed context which will articulate social realities in relation to linguistic “foodscape” with a Malaysian flavour. It examines explores textual and non- textual linguistics in the form of online food menus. For this study, an internet search was conducted to identify online food menus identified by referred to all eatery shops in the largest shopping mall in Klang Valley. The search yielded online menus only from 37 shops. The menus were then studied in detail both for their linguistic expressions related to cuisinary language and their accompanying non-linguistic expressions. Next, the study explore how different cultures affect the Malaysian linguistic foodscape. The final part of the study discusses linguistics features pertaining to foods that contribute to the linguistic foodscape. The findings show that English is the most widespread language used in the Malaysian foodscape as found in the online food menus. The findings also showcase the interrelations between the patterns of language and script use, and non-linguistic expressions which together convey a distinct Malaysian cultural identity related to food menus. This study adds information to a vibrant area of social language use which has deep implications for practices in human food consumption. They could also reflect sustainability in food economies and market trends which are important aspects in economic and national development. In sum, the study touches on social and cultural capital contextualized within sets of personal values which make language use unique and dynamic. 2017-11-16 Thesis NonPeerReviewed text en http://psasir.upm.edu.my/id/eprint/84726/1/FBMK%202019%2044%20-%20ir.pdf Lim, Chia Wei (2017) Linguistic foodscape as conveyed through online food menus. Masters thesis, Universiti Putra Malaysia. Language and culture Food - Social aspects
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
topic Language and culture
Food - Social aspects
spellingShingle Language and culture
Food - Social aspects
Lim, Chia Wei
Linguistic foodscape as conveyed through online food menus
description This research focuses on the current concern of language use in a particular environment which is encapsulated broadly as linguistic landscape. The study provides insights into language use in a narrowed context which will articulate social realities in relation to linguistic “foodscape” with a Malaysian flavour. It examines explores textual and non- textual linguistics in the form of online food menus. For this study, an internet search was conducted to identify online food menus identified by referred to all eatery shops in the largest shopping mall in Klang Valley. The search yielded online menus only from 37 shops. The menus were then studied in detail both for their linguistic expressions related to cuisinary language and their accompanying non-linguistic expressions. Next, the study explore how different cultures affect the Malaysian linguistic foodscape. The final part of the study discusses linguistics features pertaining to foods that contribute to the linguistic foodscape. The findings show that English is the most widespread language used in the Malaysian foodscape as found in the online food menus. The findings also showcase the interrelations between the patterns of language and script use, and non-linguistic expressions which together convey a distinct Malaysian cultural identity related to food menus. This study adds information to a vibrant area of social language use which has deep implications for practices in human food consumption. They could also reflect sustainability in food economies and market trends which are important aspects in economic and national development. In sum, the study touches on social and cultural capital contextualized within sets of personal values which make language use unique and dynamic.
format Thesis
author Lim, Chia Wei
author_facet Lim, Chia Wei
author_sort Lim, Chia Wei
title Linguistic foodscape as conveyed through online food menus
title_short Linguistic foodscape as conveyed through online food menus
title_full Linguistic foodscape as conveyed through online food menus
title_fullStr Linguistic foodscape as conveyed through online food menus
title_full_unstemmed Linguistic foodscape as conveyed through online food menus
title_sort linguistic foodscape as conveyed through online food menus
publishDate 2017
url http://psasir.upm.edu.my/id/eprint/84726/1/FBMK%202019%2044%20-%20ir.pdf
http://psasir.upm.edu.my/id/eprint/84726/
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score 13.211869