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Customer satisfaction index at Radak Adventure Camp : facilites and services

Facilities and services are considered as the basic needs of the tourist when they are visiting a place of interest to them. Therefore, understanding their level of satisfaction are important to improve and provide better facilities and services. The study identifies the satisfaction level towards t...

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Main Author: Abdul Yaser, Mohamad Amar Akmal
Format: Project Paper Report
Language:English
Published: 2019
Online Access:http://psasir.upm.edu.my/id/eprint/84718/1/FH%202019%20106%20IR.pdf
http://psasir.upm.edu.my/id/eprint/84718/
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spelling my.upm.eprints.847182021-04-01T02:31:48Z http://psasir.upm.edu.my/id/eprint/84718/ Customer satisfaction index at Radak Adventure Camp : facilites and services Abdul Yaser, Mohamad Amar Akmal Facilities and services are considered as the basic needs of the tourist when they are visiting a place of interest to them. Therefore, understanding their level of satisfaction are important to improve and provide better facilities and services. The study identifies the satisfaction level towards the facilities and services at Radak Adventure Camp, Gopeng, Perak. The study also compared the satisfaction level based on the socio-demographic and trip characteristics of the respondents. A total of 100 visitors answered the questionnaire during the data collection that was conducted in January and February of 2019. Descriptive analysis, satisfaction index (SI), t-test analysis, and Chi-square were used to analyze the data. Results shows that, most visitors were satisfied with the facilities and services provided at Radak Adventure Camp. Gender, nationality and frequency of visits are significant socio-demographic and trip characteristics that influenced satisfaction level among visitors. It was recommended that, the management will need to manage and maintains the facilities to increase the number of repeat visitors and improve services to increase satisfaction level among the visitors. Specifically, the management of the place will need to improve the facilities and services for more comfortable of the visitor and increase the visitor satisfaction level. 2019 Project Paper Report NonPeerReviewed text en http://psasir.upm.edu.my/id/eprint/84718/1/FH%202019%20106%20IR.pdf Abdul Yaser, Mohamad Amar Akmal (2019) Customer satisfaction index at Radak Adventure Camp : facilites and services. [Project Paper Report]
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description Facilities and services are considered as the basic needs of the tourist when they are visiting a place of interest to them. Therefore, understanding their level of satisfaction are important to improve and provide better facilities and services. The study identifies the satisfaction level towards the facilities and services at Radak Adventure Camp, Gopeng, Perak. The study also compared the satisfaction level based on the socio-demographic and trip characteristics of the respondents. A total of 100 visitors answered the questionnaire during the data collection that was conducted in January and February of 2019. Descriptive analysis, satisfaction index (SI), t-test analysis, and Chi-square were used to analyze the data. Results shows that, most visitors were satisfied with the facilities and services provided at Radak Adventure Camp. Gender, nationality and frequency of visits are significant socio-demographic and trip characteristics that influenced satisfaction level among visitors. It was recommended that, the management will need to manage and maintains the facilities to increase the number of repeat visitors and improve services to increase satisfaction level among the visitors. Specifically, the management of the place will need to improve the facilities and services for more comfortable of the visitor and increase the visitor satisfaction level.
format Project Paper Report
author Abdul Yaser, Mohamad Amar Akmal
spellingShingle Abdul Yaser, Mohamad Amar Akmal
Customer satisfaction index at Radak Adventure Camp : facilites and services
author_facet Abdul Yaser, Mohamad Amar Akmal
author_sort Abdul Yaser, Mohamad Amar Akmal
title Customer satisfaction index at Radak Adventure Camp : facilites and services
title_short Customer satisfaction index at Radak Adventure Camp : facilites and services
title_full Customer satisfaction index at Radak Adventure Camp : facilites and services
title_fullStr Customer satisfaction index at Radak Adventure Camp : facilites and services
title_full_unstemmed Customer satisfaction index at Radak Adventure Camp : facilites and services
title_sort customer satisfaction index at radak adventure camp : facilites and services
publishDate 2019
url http://psasir.upm.edu.my/id/eprint/84718/1/FH%202019%20106%20IR.pdf
http://psasir.upm.edu.my/id/eprint/84718/
_version_ 1696977678534443008
score 13.211869

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