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Predictive model assessment in PLS-SEM: guidelines for using PLSpredict

Purpose – Partial least squares (PLS) has been introduced as a “causal-predictive” approach to structural equation modeling (SEM), designed to overcome the apparent dichotomy between explanation and prediction. However, while researchers using PLS-SEM routinely stress the predictive nature of their...

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Bibliographic Details
Main Authors: Shmueli, Galit, Sarstedt, Marko, Hair, Joseph F., Cheah, Jun Hwa, Ting, Hiram, Vaithilingam, Santha, Ringle, Christian M.
Format: Article
Language:English
Published: Emerald Publishing 2019
Online Access:http://psasir.upm.edu.my/id/eprint/81789/1/20201028%20-%20Predictive%20model%20assessment%20in%20PLS_SEM_%20guidelines%20for%20using%20PLSpredict%20%20.pdf
http://psasir.upm.edu.my/id/eprint/81789/
https://www.emerald.com/insight/content/doi/10.1108/EJM-02-2019-0189/full/html
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http://psasir.upm.edu.my/id/eprint/81789/1/20201028%20-%20Predictive%20model%20assessment%20in%20PLS_SEM_%20guidelines%20for%20using%20PLSpredict%20%20.pdf
http://psasir.upm.edu.my/id/eprint/81789/
https://www.emerald.com/insight/content/doi/10.1108/EJM-02-2019-0189/full/html

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