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A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges)

It was envisaged that globalisation of the world economy in terms of trade and investment would become more evident with rapid advancements in transport, communication and information technologies. As the twenty-first century approaches, the world would undergoing enormous change, a process of g...

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Main Author: Wan Muda, Wan Zainuddin
Format: Project Paper Report
Language:English
English
Published: 1997
Online Access:http://psasir.upm.edu.my/id/eprint/7876/1/GSM_1997_7_A.pdf
http://psasir.upm.edu.my/id/eprint/7876/
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spelling my.upm.eprints.78762011-07-25T05:26:45Z http://psasir.upm.edu.my/id/eprint/7876/ A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges) Wan Muda, Wan Zainuddin It was envisaged that globalisation of the world economy in terms of trade and investment would become more evident with rapid advancements in transport, communication and information technologies. As the twenty-first century approaches, the world would undergoing enormous change, a process of great upheaval and great possibility. In just a few short years, we have witnessed the dawn of post-industrial society, the advent of the information age, the rush to computerisation and therefore intensity competition. The increasing trend towards regionalism in trade and economical relationships would make it more imperative for small open economies like Malaysia to adapt effectively and speedily to the consequent challenges to maintain their comparative position. International competitiveness would be a moving target. However, it has the underpinning objective of maximising and increasing productivity as well as efficiency. Business environment has grown dramatically more intense including in Malaysia, and competition has become more global and more energised. And technology races on. No longer could business safely ignore their customer's wants and needs. No longer could personal relationships be granted. No longer could so much human creativity go so scandalously untapped. 1997 Project Paper Report NonPeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/7876/1/GSM_1997_7_A.pdf Wan Muda, Wan Zainuddin (1997) A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges). [Project Paper Report] English
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
English
description It was envisaged that globalisation of the world economy in terms of trade and investment would become more evident with rapid advancements in transport, communication and information technologies. As the twenty-first century approaches, the world would undergoing enormous change, a process of great upheaval and great possibility. In just a few short years, we have witnessed the dawn of post-industrial society, the advent of the information age, the rush to computerisation and therefore intensity competition. The increasing trend towards regionalism in trade and economical relationships would make it more imperative for small open economies like Malaysia to adapt effectively and speedily to the consequent challenges to maintain their comparative position. International competitiveness would be a moving target. However, it has the underpinning objective of maximising and increasing productivity as well as efficiency. Business environment has grown dramatically more intense including in Malaysia, and competition has become more global and more energised. And technology races on. No longer could business safely ignore their customer's wants and needs. No longer could personal relationships be granted. No longer could so much human creativity go so scandalously untapped.
format Project Paper Report
author Wan Muda, Wan Zainuddin
spellingShingle Wan Muda, Wan Zainuddin
A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges)
author_facet Wan Muda, Wan Zainuddin
author_sort Wan Muda, Wan Zainuddin
title A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges)
title_short A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges)
title_full A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges)
title_fullStr A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges)
title_full_unstemmed A Case Study on Petronas Carigali Sdn Bhd (Facing the International Challenges)
title_sort case study on petronas carigali sdn bhd (facing the international challenges)
publishDate 1997
url http://psasir.upm.edu.my/id/eprint/7876/1/GSM_1997_7_A.pdf
http://psasir.upm.edu.my/id/eprint/7876/
_version_ 1643823853123665920
score 13.211869

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