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External relations management of Malaysia principals

The concept of school management has been extensively studied, however only a few focused on the external relations management. Due to the statement in Malaysian Education Development Blueprint 2013-2025 that school managers are required to build a good collaboration with communities, this study aim...

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Main Authors: Alias, Bity Salwana, Zainudin, Zaida Nor
Format: Article
Language:English
Published: Scientific Research Publishing 2018
Online Access:http://psasir.upm.edu.my/id/eprint/72689/1/External%20relations%20management%20of%20Malaysia%20principals.pdf
http://psasir.upm.edu.my/id/eprint/72689/
https://www.scirp.org/journal/paperinformation.aspx?paperid=88155
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spelling my.upm.eprints.726892021-01-05T04:45:23Z http://psasir.upm.edu.my/id/eprint/72689/ External relations management of Malaysia principals Alias, Bity Salwana Zainudin, Zaida Nor The concept of school management has been extensively studied, however only a few focused on the external relations management. Due to the statement in Malaysian Education Development Blueprint 2013-2025 that school managers are required to build a good collaboration with communities, this study aims to identify principals’ competency in managing external relations by measuring their knowledge and skills in those areas. This survey study involved 314 principals, 720 senior assistants, and 611 senior teachers all over Malaysia. The quantitative data were collected through questionnaire and were analyzed by SPSS to determine mean score and standard deviation. Finding shows that, in overall principals’ knowledge and skills are at a high level with the mean score 4.27 and 4.40 respectively. Principals’ knowledge on external sources that can benefit schools achieves the lowest (mean score 4.23), followed by knowledge on concept of cooperation between school and school/home/community (mean score 4.25), and knowledge on strategy to improve relationship between school and community (mean score 4.25). The lowest mean score for skills is influencing outsiders to contribute to the school fund (4.23), followed by handling criticism in a positive way (mean score 4.37), and showing appreciation to the communities’ involvement in school activities (mean score 4.37). This study concludes that principals’ competency can be at the best level if knowledge and skill in those aspects can be increased. Scientific Research Publishing 2018-10 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/72689/1/External%20relations%20management%20of%20Malaysia%20principals.pdf Alias, Bity Salwana and Zainudin, Zaida Nor (2018) External relations management of Malaysia principals. Creative Education, 9 (14). 2254 - 2264. ISSN 2151-4755; ESSN: 2151-4771 https://www.scirp.org/journal/paperinformation.aspx?paperid=88155 10.4236/ce.2018.914166
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description The concept of school management has been extensively studied, however only a few focused on the external relations management. Due to the statement in Malaysian Education Development Blueprint 2013-2025 that school managers are required to build a good collaboration with communities, this study aims to identify principals’ competency in managing external relations by measuring their knowledge and skills in those areas. This survey study involved 314 principals, 720 senior assistants, and 611 senior teachers all over Malaysia. The quantitative data were collected through questionnaire and were analyzed by SPSS to determine mean score and standard deviation. Finding shows that, in overall principals’ knowledge and skills are at a high level with the mean score 4.27 and 4.40 respectively. Principals’ knowledge on external sources that can benefit schools achieves the lowest (mean score 4.23), followed by knowledge on concept of cooperation between school and school/home/community (mean score 4.25), and knowledge on strategy to improve relationship between school and community (mean score 4.25). The lowest mean score for skills is influencing outsiders to contribute to the school fund (4.23), followed by handling criticism in a positive way (mean score 4.37), and showing appreciation to the communities’ involvement in school activities (mean score 4.37). This study concludes that principals’ competency can be at the best level if knowledge and skill in those aspects can be increased.
format Article
author Alias, Bity Salwana
Zainudin, Zaida Nor
spellingShingle Alias, Bity Salwana
Zainudin, Zaida Nor
External relations management of Malaysia principals
author_facet Alias, Bity Salwana
Zainudin, Zaida Nor
author_sort Alias, Bity Salwana
title External relations management of Malaysia principals
title_short External relations management of Malaysia principals
title_full External relations management of Malaysia principals
title_fullStr External relations management of Malaysia principals
title_full_unstemmed External relations management of Malaysia principals
title_sort external relations management of malaysia principals
publisher Scientific Research Publishing
publishDate 2018
url http://psasir.upm.edu.my/id/eprint/72689/1/External%20relations%20management%20of%20Malaysia%20principals.pdf
http://psasir.upm.edu.my/id/eprint/72689/
https://www.scirp.org/journal/paperinformation.aspx?paperid=88155
_version_ 1688549432496226304
score 13.211869

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