Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia
Stakeholder engagement is widely adopted in managing inter-organizational relationships. Ecotourism management also adopts this approach to ensure the achieving of sustainable development by incorporating ecological and social perspectives. Therefore, in pursuing ecotourism, forest managers have to...
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Faculty of Forestry, Universiti Putra Malaysia
2013
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my.upm.eprints.580462018-01-03T08:55:01Z http://psasir.upm.edu.my/id/eprint/58046/ Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia Yip, Hin Wai Mohd, Abdullah Wan Mohd, Wan Razali Mariapan, Manohar Abd. Ghani, Awang Noor Stakeholder engagement is widely adopted in managing inter-organizational relationships. Ecotourism management also adopts this approach to ensure the achieving of sustainable development by incorporating ecological and social perspectives. Therefore, in pursuing ecotourism, forest managers have to cater to different opinions and demands from various stakeholders besides protecting its own institutional interest. Demands by stakeholders have to be managed with a strategic management approach. The initial step is to identify salient stakeholders based on legitimacy, power and urgency claims. Conventional stakeholder identification is based solely on legitimacy claims of the stakeholders. Experiences from various stakeholder engagements have shown that stakeholder salience have included attributes of power and urgency. By using the strategic approach, potential stakeholders could be identified based on their inherent attributes, i.e. their interests or policies, which encompass issues related to forests or ecotourism, are included in the ecotourism management. In Malaysian forestry perspectives, besides the forestry department, several competing agencies also focus on ecotourism development in the forest settings where pursue of these agencies could neglect the main stakeholders‟ interests. Hence, as the main stakeholder in forestry, forestry departments could adopt this approach in identifying and later managing their stakeholders for ecotourism development. This paper identifies different categories of stakeholders and salient stakeholders using the three attributes. Faculty of Forestry, Universiti Putra Malaysia 2013 Conference or Workshop Item PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/58046/1/31-35.pdf Yip, Hin Wai and Mohd, Abdullah and Wan Mohd, Wan Razali and Mariapan, Manohar and Abd. Ghani, Awang Noor (2013) Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia. In: International Forestry Graduate Students' Conference 2013 (FORGRAD 2013), 2-4 July 2013, Universiti Putra Malaysia, Serdang, Selangor. (pp. 266-271). |
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Stakeholder engagement is widely adopted in managing inter-organizational relationships. Ecotourism management also adopts this approach to ensure the achieving of sustainable development by incorporating ecological and social perspectives. Therefore, in pursuing ecotourism, forest managers have to cater to different opinions and demands from various stakeholders besides protecting its own institutional interest. Demands by stakeholders have to be managed with a strategic management approach. The initial step is to identify salient stakeholders based on legitimacy, power and urgency claims. Conventional stakeholder identification is based solely on legitimacy claims of the stakeholders. Experiences from various stakeholder engagements have shown that stakeholder salience have included attributes of power and urgency. By using the strategic approach, potential stakeholders could be identified based on their inherent attributes, i.e. their interests or policies, which encompass issues related to forests or ecotourism, are included in the ecotourism management. In Malaysian forestry perspectives, besides the forestry department, several competing agencies also focus on ecotourism development in the forest settings where pursue of these agencies could neglect the main stakeholders‟ interests. Hence, as the main stakeholder in forestry, forestry departments could adopt this approach in identifying and later managing their stakeholders for ecotourism development. This paper identifies different categories of stakeholders and salient stakeholders using the three attributes. |
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Conference or Workshop Item |
author |
Yip, Hin Wai Mohd, Abdullah Wan Mohd, Wan Razali Mariapan, Manohar Abd. Ghani, Awang Noor |
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Yip, Hin Wai Mohd, Abdullah Wan Mohd, Wan Razali Mariapan, Manohar Abd. Ghani, Awang Noor Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia |
author_facet |
Yip, Hin Wai Mohd, Abdullah Wan Mohd, Wan Razali Mariapan, Manohar Abd. Ghani, Awang Noor |
author_sort |
Yip, Hin Wai |
title |
Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia |
title_short |
Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia |
title_full |
Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia |
title_fullStr |
Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia |
title_full_unstemmed |
Salient stakeholder identification for forestry-based ecotourism in Peninsular Malaysia |
title_sort |
salient stakeholder identification for forestry-based ecotourism in peninsular malaysia |
publisher |
Faculty of Forestry, Universiti Putra Malaysia |
publishDate |
2013 |
url |
http://psasir.upm.edu.my/id/eprint/58046/1/31-35.pdf http://psasir.upm.edu.my/id/eprint/58046/ |
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1643836668135866368 |
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