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Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation

Retailers’ interest in using various combinations of store attributes to form an Islamic retail mix and project their image as an Islamic store is significantly increasing. This is due to the fact that scholars and practitioners are aware of the increasing purchasing power and significant size of th...

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Main Authors: Hashim, Haslinda, Hussin, Siti Rahayu, Zainal, Nurdiyana Nadihah
Format: Article
Language:English
Published: Faculty of Economics and Management, Universiti Putra Malaysia 2014
Online Access:http://psasir.upm.edu.my/id/eprint/41702/1/Exploring%20Islamic%20retailer%20store%20attributes%20from%20consumers%20perspectives%20an%20empirical%20investigation.pdf
http://psasir.upm.edu.my/id/eprint/41702/
http://econ.upm.edu.my/ijem/vol8noS/bab07.pdf
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spelling my.upm.eprints.417022016-03-30T06:42:27Z http://psasir.upm.edu.my/id/eprint/41702/ Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation Hashim, Haslinda Hussin, Siti Rahayu Zainal, Nurdiyana Nadihah Retailers’ interest in using various combinations of store attributes to form an Islamic retail mix and project their image as an Islamic store is significantly increasing. This is due to the fact that scholars and practitioners are aware of the increasing purchasing power and significant size of the Muslim consumer segment. A review of the literature reveals that most studies conceptually and theoretically examined the principles and elements that constitute an Islamic marketing mix or retail mix. The purpose of this study is to empirically examine the stores’ attributes and how they reflect an Islamic retailer from the perspective of Muslim consumers. Data were collected through a self-administered questionnaire consisting of 300 consumers from shopping malls in Kuala Lumpur, Malaysia. Factor analysis indicated various store attributes correlate to reveal four dimensions of an Islamic retailer which are Trustworthy Pricing, Conforming Store Atmosphere, Trustworthy Product and Ethical Promotion. Faculty of Economics and Management, Universiti Putra Malaysia 2014 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/41702/1/Exploring%20Islamic%20retailer%20store%20attributes%20from%20consumers%20perspectives%20an%20empirical%20investigation.pdf Hashim, Haslinda and Hussin, Siti Rahayu and Zainal, Nurdiyana Nadihah (2014) Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation. International Journal of Economics and Management, 8 (S). pp. 117-136. ISSN 1823-836X http://econ.upm.edu.my/ijem/vol8noS/bab07.pdf
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description Retailers’ interest in using various combinations of store attributes to form an Islamic retail mix and project their image as an Islamic store is significantly increasing. This is due to the fact that scholars and practitioners are aware of the increasing purchasing power and significant size of the Muslim consumer segment. A review of the literature reveals that most studies conceptually and theoretically examined the principles and elements that constitute an Islamic marketing mix or retail mix. The purpose of this study is to empirically examine the stores’ attributes and how they reflect an Islamic retailer from the perspective of Muslim consumers. Data were collected through a self-administered questionnaire consisting of 300 consumers from shopping malls in Kuala Lumpur, Malaysia. Factor analysis indicated various store attributes correlate to reveal four dimensions of an Islamic retailer which are Trustworthy Pricing, Conforming Store Atmosphere, Trustworthy Product and Ethical Promotion.
format Article
author Hashim, Haslinda
Hussin, Siti Rahayu
Zainal, Nurdiyana Nadihah
spellingShingle Hashim, Haslinda
Hussin, Siti Rahayu
Zainal, Nurdiyana Nadihah
Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation
author_facet Hashim, Haslinda
Hussin, Siti Rahayu
Zainal, Nurdiyana Nadihah
author_sort Hashim, Haslinda
title Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation
title_short Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation
title_full Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation
title_fullStr Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation
title_full_unstemmed Exploring Islamic retailer store attributes from consumers perspectives: an empirical investigation
title_sort exploring islamic retailer store attributes from consumers perspectives: an empirical investigation
publisher Faculty of Economics and Management, Universiti Putra Malaysia
publishDate 2014
url http://psasir.upm.edu.my/id/eprint/41702/1/Exploring%20Islamic%20retailer%20store%20attributes%20from%20consumers%20perspectives%20an%20empirical%20investigation.pdf
http://psasir.upm.edu.my/id/eprint/41702/
http://econ.upm.edu.my/ijem/vol8noS/bab07.pdf
_version_ 1643833074261164032
score 13.211869

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