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Getting physical with the market: a study of metaphors in the business times

This study investigates the metaphorical linguistic manifestations of the conceptual metaphor, market movements are physical movements, using Charteris-Black and Ennis’s (2001) notion of conceptual metaphors. Following a corpus linguistic approach for data collection purposes, it analysed 50 unique...

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Main Authors: Tengku Mahmood, Tengku Farah Petri, Mohd Ali, Afida, Rafik Galea, Shameem, Mohd Kasim, Zalina
Format: Article
Language:English
Published: Universiti Putra Malaysia Press 2012
Online Access:http://psasir.upm.edu.my/id/eprint/40843/1/Getting%20physical%20with%20the%20market%20A%20study%20of%20metaphors%20in%20the%20business%20times%20.pdf
http://psasir.upm.edu.my/id/eprint/40843/
http://pertanika.upm.edu.my/Pertanika%20PAPERS/JSSH%20Vol.%2020%20(3)%20Sep.%202012/20%20pg%20881-896.pdf
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spelling my.upm.eprints.408432015-10-27T02:14:49Z http://psasir.upm.edu.my/id/eprint/40843/ Getting physical with the market: a study of metaphors in the business times Tengku Mahmood, Tengku Farah Petri Mohd Ali, Afida Rafik Galea, Shameem Mohd Kasim, Zalina This study investigates the metaphorical linguistic manifestations of the conceptual metaphor, market movements are physical movements, using Charteris-Black and Ennis’s (2001) notion of conceptual metaphors. Following a corpus linguistic approach for data collection purposes, it analysed 50 unique Business Times articles randomly identified from a total of 292 articles. An expert within the business context provided expertise in the interpretation of specific types of data derived from the corpus. The findings show that the metaphorical linguistic expressions generally concretise the abstract concept of the economy and market movements and mainly comprise of verbs and nouns. This paper illustrates some of the examples of the relevant metaphorical expressions and discusses how the domain of physical movements helps to structure the domain of market movements. The findings of this study, however, can only be generalised to the samples involved in this study. Universiti Putra Malaysia Press 2012-09 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/40843/1/Getting%20physical%20with%20the%20market%20A%20study%20of%20metaphors%20in%20the%20business%20times%20.pdf Tengku Mahmood, Tengku Farah Petri and Mohd Ali, Afida and Rafik Galea, Shameem and Mohd Kasim, Zalina (2012) Getting physical with the market: a study of metaphors in the business times. Pertanika Journal of Social Sciences & Humanities, 20 (3). pp. 881-896. ISSN 0128-7702; ESSN: 2231-8534 http://pertanika.upm.edu.my/Pertanika%20PAPERS/JSSH%20Vol.%2020%20(3)%20Sep.%202012/20%20pg%20881-896.pdf
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description This study investigates the metaphorical linguistic manifestations of the conceptual metaphor, market movements are physical movements, using Charteris-Black and Ennis’s (2001) notion of conceptual metaphors. Following a corpus linguistic approach for data collection purposes, it analysed 50 unique Business Times articles randomly identified from a total of 292 articles. An expert within the business context provided expertise in the interpretation of specific types of data derived from the corpus. The findings show that the metaphorical linguistic expressions generally concretise the abstract concept of the economy and market movements and mainly comprise of verbs and nouns. This paper illustrates some of the examples of the relevant metaphorical expressions and discusses how the domain of physical movements helps to structure the domain of market movements. The findings of this study, however, can only be generalised to the samples involved in this study.
format Article
author Tengku Mahmood, Tengku Farah Petri
Mohd Ali, Afida
Rafik Galea, Shameem
Mohd Kasim, Zalina
spellingShingle Tengku Mahmood, Tengku Farah Petri
Mohd Ali, Afida
Rafik Galea, Shameem
Mohd Kasim, Zalina
Getting physical with the market: a study of metaphors in the business times
author_facet Tengku Mahmood, Tengku Farah Petri
Mohd Ali, Afida
Rafik Galea, Shameem
Mohd Kasim, Zalina
author_sort Tengku Mahmood, Tengku Farah Petri
title Getting physical with the market: a study of metaphors in the business times
title_short Getting physical with the market: a study of metaphors in the business times
title_full Getting physical with the market: a study of metaphors in the business times
title_fullStr Getting physical with the market: a study of metaphors in the business times
title_full_unstemmed Getting physical with the market: a study of metaphors in the business times
title_sort getting physical with the market: a study of metaphors in the business times
publisher Universiti Putra Malaysia Press
publishDate 2012
url http://psasir.upm.edu.my/id/eprint/40843/1/Getting%20physical%20with%20the%20market%20A%20study%20of%20metaphors%20in%20the%20business%20times%20.pdf
http://psasir.upm.edu.my/id/eprint/40843/
http://pertanika.upm.edu.my/Pertanika%20PAPERS/JSSH%20Vol.%2020%20(3)%20Sep.%202012/20%20pg%20881-896.pdf
_version_ 1643832829803495424
score 13.211869

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