Revisiting agency theory in franchising law in Malaysia
Franchising being developed from a hybrid body of laws including agency. Applying the qualitative approach by means of inductive reasoning, this article aims at exploring the limits of agency theory in relation to franchising in Malaysia by the method of historical approach. The elements of franchis...
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Format: | Article |
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TextRoad Publication
2015
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Online Access: | http://psasir.upm.edu.my/id/eprint/35270/ http://www.textroad.com/JBASR-January,%202015.html |
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