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The importance of arabic language in Malaysian tourism industry

The tourism industry in Malaysia has faced a new trend of Arab tourists’ influx since year 2000. The Arabs spend the highest amount of expenses of RM 5,000.00 per trip. This has given a big benefit for the country’s income. Unfortunately, Malaysia lacks psychological faculties, which is related to t...

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Main Authors: Che Mat, Azman, Zakaria, Azman, Jusoff, Kamaruzaman
Format: Article
Language:English
English
Published: Canadian Academy of Oriental and Occidental Culture 2009
Online Access:http://psasir.upm.edu.my/id/eprint/17201/1/The%20importance%20of%20arabic%20language%20in%20Malaysian%20tourism%20industry.pdf
http://psasir.upm.edu.my/id/eprint/17201/
http://cscanada.net/index.php/css/article/view/118/122
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spelling my.upm.eprints.172012015-11-23T03:24:43Z http://psasir.upm.edu.my/id/eprint/17201/ The importance of arabic language in Malaysian tourism industry Che Mat, Azman Zakaria, Azman Jusoff, Kamaruzaman The tourism industry in Malaysia has faced a new trend of Arab tourists’ influx since year 2000. The Arabs spend the highest amount of expenses of RM 5,000.00 per trip. This has given a big benefit for the country’s income. Unfortunately, Malaysia lacks psychological faculties, which is related to the language barriers to cater to Arab needs. The Deputy Tourism Minister has launched a programme to provide Arabic speaking students to serve in five star hotels in the city. This phenomenon clearly indicates a low concern of the tourism industry in providing skilful trainees in the tourism industry in Arabic language and at present there are no Arabic Language courses in tourism programmes to emphasize on the language skills at university level. This paper will try to share the importance of Arabic language skills in tourism industry and tourism program in HLI (Higher Learning Institution). In conclusion, it is hoped that the paper will give some insight to promote courses in Arabic Language Skills for government servants especially the police, customs and others in order to increase their levels of efficiency concerning the language. Canadian Academy of Oriental and Occidental Culture 2009 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/17201/1/The%20importance%20of%20arabic%20language%20in%20Malaysian%20tourism%20industry.pdf Che Mat, Azman and Zakaria, Azman and Jusoff, Kamaruzaman (2009) The importance of arabic language in Malaysian tourism industry. Canadian Social Science, 5 (4). pp. 12-17. ISSN 1712-8056 http://cscanada.net/index.php/css/article/view/118/122 English
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
English
description The tourism industry in Malaysia has faced a new trend of Arab tourists’ influx since year 2000. The Arabs spend the highest amount of expenses of RM 5,000.00 per trip. This has given a big benefit for the country’s income. Unfortunately, Malaysia lacks psychological faculties, which is related to the language barriers to cater to Arab needs. The Deputy Tourism Minister has launched a programme to provide Arabic speaking students to serve in five star hotels in the city. This phenomenon clearly indicates a low concern of the tourism industry in providing skilful trainees in the tourism industry in Arabic language and at present there are no Arabic Language courses in tourism programmes to emphasize on the language skills at university level. This paper will try to share the importance of Arabic language skills in tourism industry and tourism program in HLI (Higher Learning Institution). In conclusion, it is hoped that the paper will give some insight to promote courses in Arabic Language Skills for government servants especially the police, customs and others in order to increase their levels of efficiency concerning the language.
format Article
author Che Mat, Azman
Zakaria, Azman
Jusoff, Kamaruzaman
spellingShingle Che Mat, Azman
Zakaria, Azman
Jusoff, Kamaruzaman
The importance of arabic language in Malaysian tourism industry
author_facet Che Mat, Azman
Zakaria, Azman
Jusoff, Kamaruzaman
author_sort Che Mat, Azman
title The importance of arabic language in Malaysian tourism industry
title_short The importance of arabic language in Malaysian tourism industry
title_full The importance of arabic language in Malaysian tourism industry
title_fullStr The importance of arabic language in Malaysian tourism industry
title_full_unstemmed The importance of arabic language in Malaysian tourism industry
title_sort importance of arabic language in malaysian tourism industry
publisher Canadian Academy of Oriental and Occidental Culture
publishDate 2009
url http://psasir.upm.edu.my/id/eprint/17201/1/The%20importance%20of%20arabic%20language%20in%20Malaysian%20tourism%20industry.pdf
http://psasir.upm.edu.my/id/eprint/17201/
http://cscanada.net/index.php/css/article/view/118/122
_version_ 1643826444470583296
score 13.211869

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