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Halal management system in restaurant operation: identifying the motivational factors

Malaysia is known as one of the top Islamic tourism destinations especially among Muslim Middle East tourists. Various services and halal food offered serve as the main attractions. Although foodservice companies today are growing abundantly, the number of Halal certified restaurants is still limite...

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Main Authors: Razali, Nor Ellyna, Ungku Zainal Abidin, Ungku Fatimah, Othman, Mohhidin, Mohamad, Siti Fatimah
Format: Article
Language:English
Published: Penerbit Universiti Teknologi MARA (UiTM) Malaysia 2017
Online Access:http://psasir.upm.edu.my/id/eprint/13766/1/Halal%20management%20system%20in%20restaurant%20operation%20identifying%20the%20motivational%20factors.pdf
http://psasir.upm.edu.my/id/eprint/13766/
http://www.jthca.org/online-issues
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spelling my.upm.eprints.137662018-08-14T07:41:10Z http://psasir.upm.edu.my/id/eprint/13766/ Halal management system in restaurant operation: identifying the motivational factors Razali, Nor Ellyna Ungku Zainal Abidin, Ungku Fatimah Othman, Mohhidin Mohamad, Siti Fatimah Malaysia is known as one of the top Islamic tourism destinations especially among Muslim Middle East tourists. Various services and halal food offered serve as the main attractions. Although foodservice companies today are growing abundantly, the number of Halal certified restaurants is still limited. Hence, the factors that motivates restaurant in obtaining halal certification and implementing halal management system in the foodservice industries need to be explored. Using a qualitative approach, 15 semi-structured interviews were carried out with halal executives, managers or supervisors from halal certified restaurants. The recorded interviews were transcribed, translated and coded for analysis using Atlas.ti version 7 to identify themes and patterns in the data. The finding of this research shows the customer demand, marketing benefits, external support and pressure, top management commitment and product safety and quality are the motivation factors in implementing halal certificate. This study provides a recent view and knowledge on motivation for implementing halal management system in restaurant industries. Penerbit Universiti Teknologi MARA (UiTM) Malaysia 2017 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/13766/1/Halal%20management%20system%20in%20restaurant%20operation%20identifying%20the%20motivational%20factors.pdf Razali, Nor Ellyna and Ungku Zainal Abidin, Ungku Fatimah and Othman, Mohhidin and Mohamad, Siti Fatimah (2017) Halal management system in restaurant operation: identifying the motivational factors. Journal of Tourism, Hospitality and Culinary Arts, 9 (2). pp. 529-540. ISSN 1985-8914; ESSN: 2590-3837 http://www.jthca.org/online-issues
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description Malaysia is known as one of the top Islamic tourism destinations especially among Muslim Middle East tourists. Various services and halal food offered serve as the main attractions. Although foodservice companies today are growing abundantly, the number of Halal certified restaurants is still limited. Hence, the factors that motivates restaurant in obtaining halal certification and implementing halal management system in the foodservice industries need to be explored. Using a qualitative approach, 15 semi-structured interviews were carried out with halal executives, managers or supervisors from halal certified restaurants. The recorded interviews were transcribed, translated and coded for analysis using Atlas.ti version 7 to identify themes and patterns in the data. The finding of this research shows the customer demand, marketing benefits, external support and pressure, top management commitment and product safety and quality are the motivation factors in implementing halal certificate. This study provides a recent view and knowledge on motivation for implementing halal management system in restaurant industries.
format Article
author Razali, Nor Ellyna
Ungku Zainal Abidin, Ungku Fatimah
Othman, Mohhidin
Mohamad, Siti Fatimah
spellingShingle Razali, Nor Ellyna
Ungku Zainal Abidin, Ungku Fatimah
Othman, Mohhidin
Mohamad, Siti Fatimah
Halal management system in restaurant operation: identifying the motivational factors
author_facet Razali, Nor Ellyna
Ungku Zainal Abidin, Ungku Fatimah
Othman, Mohhidin
Mohamad, Siti Fatimah
author_sort Razali, Nor Ellyna
title Halal management system in restaurant operation: identifying the motivational factors
title_short Halal management system in restaurant operation: identifying the motivational factors
title_full Halal management system in restaurant operation: identifying the motivational factors
title_fullStr Halal management system in restaurant operation: identifying the motivational factors
title_full_unstemmed Halal management system in restaurant operation: identifying the motivational factors
title_sort halal management system in restaurant operation: identifying the motivational factors
publisher Penerbit Universiti Teknologi MARA (UiTM) Malaysia
publishDate 2017
url http://psasir.upm.edu.my/id/eprint/13766/1/Halal%20management%20system%20in%20restaurant%20operation%20identifying%20the%20motivational%20factors.pdf
http://psasir.upm.edu.my/id/eprint/13766/
http://www.jthca.org/online-issues
_version_ 1643825429594767360
score 13.211869

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