Effectiveness of interpretive exhibits in influencing students’ intention in birdwatching activity at a Bird Interpretive Center, Fraser’s Hill, Pahang, Malaysia
Birdwatching has a significant contribution to the sustainability of wildlife and natural resources. In efforts to promote such activity, managers are encouraged to employ non-personal interpretation as an alternative to influence participants’ affect and intention to participate in such activity...
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| Format: | Thesis |
| Language: | English |
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0022
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| Online Access: | http://psasir.upm.edu.my/id/eprint/113114/1/113114.pdf http://psasir.upm.edu.my/id/eprint/113114/ |
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