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How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?

Purpose: This study investigates the relationship between the individual’s levels of innovativeness (ILI) and the individual’s intention to finance (IIF) an equity crowdfunding campaign to understand whether and to what extent individuals' personalities (IP) can foster crowdfunding success. Des...

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Main Authors: Salvi, Antonio, Boscia, Vittorio, Nirino, Niccolò, Alam, Gazi Mahabubul, Petruzzella, Felice
Format: Article
Language:English
Published: Emerald Publishing 2024
Online Access:http://psasir.upm.edu.my/id/eprint/112069/1/10-1108_EJIM-03-2022-0124.pdf
http://psasir.upm.edu.my/id/eprint/112069/
https://www.emerald.com/insight/content/doi/10.1108/EJIM-03-2022-0124/full/html
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spelling my.upm.eprints.1120692024-10-28T02:34:58Z http://psasir.upm.edu.my/id/eprint/112069/ How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns? Salvi, Antonio Boscia, Vittorio Nirino, Niccolò Alam, Gazi Mahabubul Petruzzella, Felice Purpose: This study investigates the relationship between the individual’s levels of innovativeness (ILI) and the individual’s intention to finance (IIF) an equity crowdfunding campaign to understand whether and to what extent individuals' personalities (IP) can foster crowdfunding success. Design/methodology/approach: OLS models are applied based on survey data collected from 385 US and UK citizen respondents. Further, the baseline relationship between ILI and IIF is broken down on the basis of the interactions with two behavioral characteristics: proactive personality (PP) and openness to experience (OE). Findings: Results show a positive relationship between individual’s levels of innovativeness and the individual’s intention to finance an equity crowdfunding campaign. Furthermore, this relationship continues to be positive when moderators are introduced in the models, demonstrating that PP and OE are personal traits that strengthen the main relationship. Originality/value: Our findings contribute to enriching the stream of literature according to which equity crowdfunding is a helpful tool not only able to bridge the financial gap of companies during the first phase of their life cycle. The findings also contribute to the development of the innovation process, creating also a social identity within the crowdfunding community. © 2024, Emerald Publishing Limited. Emerald Publishing 2024 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/112069/1/10-1108_EJIM-03-2022-0124.pdf Salvi, Antonio and Boscia, Vittorio and Nirino, Niccolò and Alam, Gazi Mahabubul and Petruzzella, Felice (2024) How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns? European Journal of Innovation Management. 1- 19. ISSN 1460-1060 https://www.emerald.com/insight/content/doi/10.1108/EJIM-03-2022-0124/full/html 10.1108/EJIM-03-2022-0124
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description Purpose: This study investigates the relationship between the individual’s levels of innovativeness (ILI) and the individual’s intention to finance (IIF) an equity crowdfunding campaign to understand whether and to what extent individuals' personalities (IP) can foster crowdfunding success. Design/methodology/approach: OLS models are applied based on survey data collected from 385 US and UK citizen respondents. Further, the baseline relationship between ILI and IIF is broken down on the basis of the interactions with two behavioral characteristics: proactive personality (PP) and openness to experience (OE). Findings: Results show a positive relationship between individual’s levels of innovativeness and the individual’s intention to finance an equity crowdfunding campaign. Furthermore, this relationship continues to be positive when moderators are introduced in the models, demonstrating that PP and OE are personal traits that strengthen the main relationship. Originality/value: Our findings contribute to enriching the stream of literature according to which equity crowdfunding is a helpful tool not only able to bridge the financial gap of companies during the first phase of their life cycle. The findings also contribute to the development of the innovation process, creating also a social identity within the crowdfunding community. © 2024, Emerald Publishing Limited.
format Article
author Salvi, Antonio
Boscia, Vittorio
Nirino, Niccolò
Alam, Gazi Mahabubul
Petruzzella, Felice
spellingShingle Salvi, Antonio
Boscia, Vittorio
Nirino, Niccolò
Alam, Gazi Mahabubul
Petruzzella, Felice
How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?
author_facet Salvi, Antonio
Boscia, Vittorio
Nirino, Niccolò
Alam, Gazi Mahabubul
Petruzzella, Felice
author_sort Salvi, Antonio
title How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?
title_short How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?
title_full How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?
title_fullStr How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?
title_full_unstemmed How relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?
title_sort how relevant is the individual’s levels of innovativeness in the investment decisions in equity crowdfunding campaigns?
publisher Emerald Publishing
publishDate 2024
url http://psasir.upm.edu.my/id/eprint/112069/1/10-1108_EJIM-03-2022-0124.pdf
http://psasir.upm.edu.my/id/eprint/112069/
https://www.emerald.com/insight/content/doi/10.1108/EJIM-03-2022-0124/full/html
_version_ 1814936525896417280
score 13.211869

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