Digitalization as a driver of transformation towards sustainable performance in wine tourism: the Italian case
Purpose:The main aim of this research was to investigate whether and how digitalization affects sustainability and performance in wine tourism. Design/methodology/approach: Based on the data emerging from the 2019 National Report on Wine Tourism from the National Association of “Wine Cities” in Ita...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2023
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| Online Access: | http://psasir.upm.edu.my/id/eprint/107346/1/107346.pdf http://psasir.upm.edu.my/id/eprint/107346/ https://www.emerald.com/insight/content/doi/10.1108/BFJ-06-2022-0475/full/html |
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