Cover Image

An empirical study: automating e-commerce product rating through an analysis of customer review

e-Commerce today is a remarkable experience. However, finding and purchasing a right quality product based on numerous product reviews and manual rating in the e-commerce websites utilize much time among the consumers. This paper presents the problems faced by the consumers when buying products in e...

Full description

Saved in:
Bibliographic Details
Main Authors: Rajendran, Uvaaneswary, Abdullah, Salfarina, Aziz, Khairi Azhar, Anuar, Sazly
Format: Article
Published: The Science and Information Organization (SAI) 2023
Online Access:http://psasir.upm.edu.my/id/eprint/106551/
https://thesai.org/Publications/ViewPaper?Volume=14&Issue=11&Code=IJACSA&SerialNo=12
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.upm.eprints.106551
record_format eprints
spelling my.upm.eprints.1065512024-10-03T04:36:56Z http://psasir.upm.edu.my/id/eprint/106551/ An empirical study: automating e-commerce product rating through an analysis of customer review Rajendran, Uvaaneswary Abdullah, Salfarina Aziz, Khairi Azhar Anuar, Sazly e-Commerce today is a remarkable experience. However, finding and purchasing a right quality product based on numerous product reviews and manual rating in the e-commerce websites utilize much time among the consumers. This paper presents the problems faced by the consumers when buying products in e-commerce websites and a solution to solve the problems. Thus, the idea of an automated product rating system would be very useful for the consumers in which it rates the products automatically based on the reviews given by the buyers. To do this, a technique called Sentiment Analysis is used. It also ranks the products in order based on the product rating that is generated automatically. It would provide a way for the consumers to purchase their desired product within minutes. Surveys and interviews were conducted to find out the problems faced by consumers when purchasing a product online through e-commerce websites. There was also research conducted to study the product rating and product review section on the current e-commerce websites. To conclude, this automated product rating system eventually eases the consumers effort and time from reading numerous reviews and trusting inaccurate product rating to find a best quality product for them. The Science and Information Organization (SAI) 2023 Article PeerReviewed Rajendran, Uvaaneswary and Abdullah, Salfarina and Aziz, Khairi Azhar and Anuar, Sazly (2023) An empirical study: automating e-commerce product rating through an analysis of customer review. International Journal of Advanced Computer Science and Applications, 14 (11). 123 - 130. ISSN 2158-107X; eISSN: 2156-5570 https://thesai.org/Publications/ViewPaper?Volume=14&Issue=11&Code=IJACSA&SerialNo=12 10.14569/ijacsa.2023.0141112
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
description e-Commerce today is a remarkable experience. However, finding and purchasing a right quality product based on numerous product reviews and manual rating in the e-commerce websites utilize much time among the consumers. This paper presents the problems faced by the consumers when buying products in e-commerce websites and a solution to solve the problems. Thus, the idea of an automated product rating system would be very useful for the consumers in which it rates the products automatically based on the reviews given by the buyers. To do this, a technique called Sentiment Analysis is used. It also ranks the products in order based on the product rating that is generated automatically. It would provide a way for the consumers to purchase their desired product within minutes. Surveys and interviews were conducted to find out the problems faced by consumers when purchasing a product online through e-commerce websites. There was also research conducted to study the product rating and product review section on the current e-commerce websites. To conclude, this automated product rating system eventually eases the consumers effort and time from reading numerous reviews and trusting inaccurate product rating to find a best quality product for them.
format Article
author Rajendran, Uvaaneswary
Abdullah, Salfarina
Aziz, Khairi Azhar
Anuar, Sazly
spellingShingle Rajendran, Uvaaneswary
Abdullah, Salfarina
Aziz, Khairi Azhar
Anuar, Sazly
An empirical study: automating e-commerce product rating through an analysis of customer review
author_facet Rajendran, Uvaaneswary
Abdullah, Salfarina
Aziz, Khairi Azhar
Anuar, Sazly
author_sort Rajendran, Uvaaneswary
title An empirical study: automating e-commerce product rating through an analysis of customer review
title_short An empirical study: automating e-commerce product rating through an analysis of customer review
title_full An empirical study: automating e-commerce product rating through an analysis of customer review
title_fullStr An empirical study: automating e-commerce product rating through an analysis of customer review
title_full_unstemmed An empirical study: automating e-commerce product rating through an analysis of customer review
title_sort empirical study: automating e-commerce product rating through an analysis of customer review
publisher The Science and Information Organization (SAI)
publishDate 2023
url http://psasir.upm.edu.my/id/eprint/106551/
https://thesai.org/Publications/ViewPaper?Volume=14&Issue=11&Code=IJACSA&SerialNo=12
_version_ 1814054606382039040
score 13.211869

Similar Items