Why employees continue to use O2O food delivery services? Moderating role of sedentary behavior

Since the COVID-19 pandemic, online-to-offline food delivery service (O2OFDS) has become increasingly popular around the world. Employees constitute a major user segment of O2OFDS but are seldom studied from the perspective of consumer behavior. Digitalization has changed the way people work and liv...

Full description

Saved in:
Bibliographic Details
Main Authors: Yao, Pinyi, Li, Yezheng
Format: Article
Published: Elsevier Ltd 2024
Online Access:http://psasir.upm.edu.my/id/eprint/105822/
https://www.sciencedirect.com/science/article/pii/S0969698923003600
Tags: Add Tag
No Tags, Be the first to tag this record!
Be the first to leave a comment!
You must be logged in first