Applying a multi-method approach in exploring e-business potential for home-based businesses in Malaysia

This paper discussed the qualitative and quantitative methods that were applied in this exploratory research. This research aims to explore the potential of e-Business strategies and applications for home-based businesses in Malaysia. The e-Business adoption in Malaysia is still considered new, howe...

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Bibliographic Details
Main Authors: Sulaiman R., Shariff S.S.M., Ahmad M.S.
Other Authors: 25825633600
Format: Conference Paper
Published: 2023
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