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Market orientation and organizational performance : the impact of leader-member exchange

Previous studies have found that market orientation is significantly related to economic performance or financial performance. This study attempts to provide an insight to how market orientation is significantly related to judgmental performance or non-financial performance in the financial service...

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Bibliographic Details
Main Author: Bong, Sheue Ehyi
Format: Final Year Project Report
Language:English
Published: Universiti Malaysia Sarawak, (UNIMAS) 2011
Subjects:
HA Statistics
HJ Public Finance
Online Access:http://ir.unimas.my/id/eprint/6427/1/Bong%20Sheue%20Ehyi%20ft.pdf
http://ir.unimas.my/id/eprint/6427/
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spelling my.unimas.ir.64272023-02-16T02:51:39Z http://ir.unimas.my/id/eprint/6427/ Market orientation and organizational performance : the impact of leader-member exchange Bong, Sheue Ehyi HA Statistics HJ Public Finance Previous studies have found that market orientation is significantly related to economic performance or financial performance. This study attempts to provide an insight to how market orientation is significantly related to judgmental performance or non-financial performance in the financial services industry in Malaysia. The relationship between leader and members is examined so as to determine whether this relationship will moderate the relationship between market orientation and organizational performance in an organization. Superior-LMX is developed in this study. The finding shows that superior’s emotional support and guidance directly impact subordinates’ work performance and it do not moderate relationship between market-orientation and organizational performance in an organization. Based on the result, managers in financial services industry should focus on their market orientation and develop a good leader-member exchange in order to improve the organizational performance. Universiti Malaysia Sarawak, (UNIMAS) 2011 Final Year Project Report NonPeerReviewed text en http://ir.unimas.my/id/eprint/6427/1/Bong%20Sheue%20Ehyi%20ft.pdf Bong, Sheue Ehyi (2011) Market orientation and organizational performance : the impact of leader-member exchange. [Final Year Project Report] (Unpublished)
institution Universiti Malaysia Sarawak
building Centre for Academic Information Services (CAIS)
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sarawak
content_source UNIMAS Institutional Repository
url_provider http://ir.unimas.my/
language English
topic HA Statistics
HJ Public Finance
spellingShingle HA Statistics
HJ Public Finance
Bong, Sheue Ehyi
Market orientation and organizational performance : the impact of leader-member exchange
description Previous studies have found that market orientation is significantly related to economic performance or financial performance. This study attempts to provide an insight to how market orientation is significantly related to judgmental performance or non-financial performance in the financial services industry in Malaysia. The relationship between leader and members is examined so as to determine whether this relationship will moderate the relationship between market orientation and organizational performance in an organization. Superior-LMX is developed in this study. The finding shows that superior’s emotional support and guidance directly impact subordinates’ work performance and it do not moderate relationship between market-orientation and organizational performance in an organization. Based on the result, managers in financial services industry should focus on their market orientation and develop a good leader-member exchange in order to improve the organizational performance.
format Final Year Project Report
author Bong, Sheue Ehyi
author_facet Bong, Sheue Ehyi
author_sort Bong, Sheue Ehyi
title Market orientation and organizational performance : the impact of leader-member exchange
title_short Market orientation and organizational performance : the impact of leader-member exchange
title_full Market orientation and organizational performance : the impact of leader-member exchange
title_fullStr Market orientation and organizational performance : the impact of leader-member exchange
title_full_unstemmed Market orientation and organizational performance : the impact of leader-member exchange
title_sort market orientation and organizational performance : the impact of leader-member exchange
publisher Universiti Malaysia Sarawak, (UNIMAS)
publishDate 2011
url http://ir.unimas.my/id/eprint/6427/1/Bong%20Sheue%20Ehyi%20ft.pdf
http://ir.unimas.my/id/eprint/6427/
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score 13.211869

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