Research on promotional campaign of F&N fruit juice
Fruit juice is one of the most favourable products because of its refreshing and healthy content. However F & N’s “Fruit Tree” is less known compared to other brands such as ‘Yeo’s,”Drinho” and “Cheers”. It was due to lack of aggressive campaign and promotion to the end user. This research is c...
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| Format: | Final Year Project Report |
| Language: | English English |
| Published: |
Universiti Malaysia Sarawak, (UNIMAS)
2007
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| Online Access: | http://ir.unimas.my/id/eprint/6334/1/Research%20on%20promotional%20campaign%20of%20F%26N%20fruit%20juice%20%2824%20pages%29.pdf http://ir.unimas.my/id/eprint/6334/8/Research%20on%20promotional%20campaign%20of%20F%26N%20fruit%20juice%20%28fulltext%29.pdf http://ir.unimas.my/id/eprint/6334/ |
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