Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project

In this paper, co-creation through visual art as a form of community engagement is explored and discussed through its definition, origin, method, practice, context, and potential. The Usungan Parade co-creation project at a khatam al-Quran event in Kabong, Sarawak, East Malaysia served as a case stu...

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Main Authors: Mohamad Faizuan, Mat, Hasnul Jamal, Saidon, Muhammad Jazlan, Ahmad Khiri, Sarah Naemah, Aman Leong, Nourah Nasser, Al-Nahari
Format: Article
Language:English
Published: Institute of Technology Bandung 2024
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Online Access:http://ir.unimas.my/id/eprint/45207/3/Reviewing%20Co-creation%20Method%20-%20Copy.pdf
http://ir.unimas.my/id/eprint/45207/
https://journals.itb.ac.id/index.php/jvad/article/view/15728
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spelling my.unimas.ir.452072024-07-10T02:00:06Z http://ir.unimas.my/id/eprint/45207/ Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project Mohamad Faizuan, Mat Hasnul Jamal, Saidon Muhammad Jazlan, Ahmad Khiri Sarah Naemah, Aman Leong Nourah Nasser, Al-Nahari H Social Sciences (General) N Visual arts (General) For photography, see TR In this paper, co-creation through visual art as a form of community engagement is explored and discussed through its definition, origin, method, practice, context, and potential. The Usungan Parade co-creation project at a khatam al-Quran event in Kabong, Sarawak, East Malaysia served as a case study through a qualitative analysis to explore the experiences and interpretations of the community related to the co-creation phenomenon. The study was conducted through participant observation and interviews with a sample drawn from heads of families, usungan craftsmen, and audience members. Six factors were identified in this community engagement project using the co-creation model. Then we elaborated how the participants interpreted the value of co-creation obtained from their activities. The objective was to build a strong argument for an in-depth study of implementing co-creation in a particular community. This research found that co-creation can contribute to reducing the gaps between those who can produce art and society, especially through the participation of ‘non-art affiliated’ communities and artistic excellence. Institute of Technology Bandung 2024-07-10 Article PeerReviewed text en http://ir.unimas.my/id/eprint/45207/3/Reviewing%20Co-creation%20Method%20-%20Copy.pdf Mohamad Faizuan, Mat and Hasnul Jamal, Saidon and Muhammad Jazlan, Ahmad Khiri and Sarah Naemah, Aman Leong and Nourah Nasser, Al-Nahari (2024) Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project. Journal of Visual Arts and Design, 16 (1). pp. 109-127. ISSN 337-5795 https://journals.itb.ac.id/index.php/jvad/article/view/15728 DOI: 10.5614/j.vad.2024.16.1.6
institution Universiti Malaysia Sarawak
building Centre for Academic Information Services (CAIS)
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sarawak
content_source UNIMAS Institutional Repository
url_provider http://ir.unimas.my/
language English
topic H Social Sciences (General)
N Visual arts (General) For photography, see TR
spellingShingle H Social Sciences (General)
N Visual arts (General) For photography, see TR
Mohamad Faizuan, Mat
Hasnul Jamal, Saidon
Muhammad Jazlan, Ahmad Khiri
Sarah Naemah, Aman Leong
Nourah Nasser, Al-Nahari
Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project
description In this paper, co-creation through visual art as a form of community engagement is explored and discussed through its definition, origin, method, practice, context, and potential. The Usungan Parade co-creation project at a khatam al-Quran event in Kabong, Sarawak, East Malaysia served as a case study through a qualitative analysis to explore the experiences and interpretations of the community related to the co-creation phenomenon. The study was conducted through participant observation and interviews with a sample drawn from heads of families, usungan craftsmen, and audience members. Six factors were identified in this community engagement project using the co-creation model. Then we elaborated how the participants interpreted the value of co-creation obtained from their activities. The objective was to build a strong argument for an in-depth study of implementing co-creation in a particular community. This research found that co-creation can contribute to reducing the gaps between those who can produce art and society, especially through the participation of ‘non-art affiliated’ communities and artistic excellence.
format Article
author Mohamad Faizuan, Mat
Hasnul Jamal, Saidon
Muhammad Jazlan, Ahmad Khiri
Sarah Naemah, Aman Leong
Nourah Nasser, Al-Nahari
author_facet Mohamad Faizuan, Mat
Hasnul Jamal, Saidon
Muhammad Jazlan, Ahmad Khiri
Sarah Naemah, Aman Leong
Nourah Nasser, Al-Nahari
author_sort Mohamad Faizuan, Mat
title Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project
title_short Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project
title_full Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project
title_fullStr Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project
title_full_unstemmed Reviewing Co-creation Method in the Context of Visual Arts Co-creation : A Case Study of Usungan Parade Project
title_sort reviewing co-creation method in the context of visual arts co-creation : a case study of usungan parade project
publisher Institute of Technology Bandung
publishDate 2024
url http://ir.unimas.my/id/eprint/45207/3/Reviewing%20Co-creation%20Method%20-%20Copy.pdf
http://ir.unimas.my/id/eprint/45207/
https://journals.itb.ac.id/index.php/jvad/article/view/15728
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score 13.211869