Customer's Perception Towards Website Quality In Malaysia Hotel Industry
The objective of this study is to investigate the relationship between website quality of Malaysia hotel industry, customer satisfaction and purchase intention. In addition, the objective for this study is to investigate the influence of website quality dimensions on the overall website quality,...
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| Main Author: | |
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| Format: | Final Year Project Report |
| Language: | English |
| Published: |
Universiti Malaysia Sarawak, (UNIMAS)
2019
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/37115/1/Chang%20%28fulltext%29.pdf http://ir.unimas.my/id/eprint/37115/ |
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