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TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE

The global society has been facing great changes in the past century, and there has been estrangement and even rupture between the traditional arts and cultural heritage and daily life. Therefore, it is necessary to revitalize, maintain, and reproduce the tourism development that driven from the...

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Main Authors: Zhang, Yun, Musdi, Shanat
Format: Article
Language:English
Published: Aliva Global Research and Development 2021
Subjects:
NX Arts in general
Online Access:http://ir.unimas.my/id/eprint/37027/1/Dr%20Musdi%20Shanat.pdf
http://ir.unimas.my/id/eprint/37027/
https://www.nveo.org/index.php/journal/issue/view/29
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id my.unimas.ir.37027
record_format eprints
spelling my.unimas.ir.370272021-12-09T01:25:00Z http://ir.unimas.my/id/eprint/37027/ TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE Zhang, Yun Musdi, Shanat NX Arts in general The global society has been facing great changes in the past century, and there has been estrangement and even rupture between the traditional arts and cultural heritage and daily life. Therefore, it is necessary to revitalize, maintain, and reproduce the tourism development that driven from the view of nostalgia of traditional craft cultural heritage. This paper draws on the cultural practice of Birmingham School and Johnson and Hall's cultural circuit theory, and integrates the subjective cultural significance and the demands of cultural heritage tourism from the theoretical perspective. In analysing the psychological game relationship among governments, enterprises, inheritors and consumers, and put forward an innovative development strategy that uses data resources to drive and inherit from life to promote the creative transformation of traditional skills and cultural heritage. This study attempts to construct a conceptual model of the revitalising path and innovation strategy of traditional craft cultural heritage tourism. It enriches the theoretical scope of the research on the cultural heritage of traditional craftsmanship and promotes the development of cultural industry. Aliva Global Research and Development 2021 Article PeerReviewed text en http://ir.unimas.my/id/eprint/37027/1/Dr%20Musdi%20Shanat.pdf Zhang, Yun and Musdi, Shanat (2021) TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE. Natural Volatiles & Essential Oils (NVEO), 8 (4). pp. 9051-9065. ISSN 2148-9637 https://www.nveo.org/index.php/journal/issue/view/29
institution Universiti Malaysia Sarawak
building Centre for Academic Information Services (CAIS)
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sarawak
content_source UNIMAS Institutional Repository
url_provider http://ir.unimas.my/
language English
topic NX Arts in general
spellingShingle NX Arts in general
Zhang, Yun
Musdi, Shanat
TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE
description The global society has been facing great changes in the past century, and there has been estrangement and even rupture between the traditional arts and cultural heritage and daily life. Therefore, it is necessary to revitalize, maintain, and reproduce the tourism development that driven from the view of nostalgia of traditional craft cultural heritage. This paper draws on the cultural practice of Birmingham School and Johnson and Hall's cultural circuit theory, and integrates the subjective cultural significance and the demands of cultural heritage tourism from the theoretical perspective. In analysing the psychological game relationship among governments, enterprises, inheritors and consumers, and put forward an innovative development strategy that uses data resources to drive and inherit from life to promote the creative transformation of traditional skills and cultural heritage. This study attempts to construct a conceptual model of the revitalising path and innovation strategy of traditional craft cultural heritage tourism. It enriches the theoretical scope of the research on the cultural heritage of traditional craftsmanship and promotes the development of cultural industry.
format Article
author Zhang, Yun
Musdi, Shanat
author_facet Zhang, Yun
Musdi, Shanat
author_sort Zhang, Yun
title TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE
title_short TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE
title_full TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE
title_fullStr TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE
title_full_unstemmed TOURISM REVITALISING PATH AND INNOVATIVE DEVELOPMENT STRATEGIES OF TRADITIONAL CRAFT CULTURAL HERITAGE
title_sort tourism revitalising path and innovative development strategies of traditional craft cultural heritage
publisher Aliva Global Research and Development
publishDate 2021
url http://ir.unimas.my/id/eprint/37027/1/Dr%20Musdi%20Shanat.pdf
http://ir.unimas.my/id/eprint/37027/
https://www.nveo.org/index.php/journal/issue/view/29
_version_ 1718930136411144192
score 13.211869

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