Utilizing Google Analytics Data in Assessing Various Strategies for Increasing Website Traffic

Google Analytics is one of the most preferred digital analytics tools used to analyze indepth details about the visitors on the company website (Thakur, 2017). It provides valuable insights that can help the company to better understand their visitors' behavior. Google Analytics can also help i...

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Bibliographic Details
Main Author: Nur Fathin Harnani, Mohd Zainal
Format: Final Year Project Report
Language:English
English
Published: Universiti Malaysia Sarawak (UNIMAS) 2019
Subjects:
Online Access:http://ir.unimas.my/id/eprint/33920/1/Nur%20Fathin%20Harnani%20Binti%20Mohd%20Zainal%20-%2024%20pgs.pdf
http://ir.unimas.my/id/eprint/33920/2/Nur%20Fathin%20Harnani%20Binti%20Mohd%20Zainal.pdf
http://ir.unimas.my/id/eprint/33920/
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