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Factors Affecting Broadband Services Subscription In Sarawak

The number of broadband services subscription in Malaysia continues to expand since Malaysia entered the Information Technology (IT) innovations. But currently, the percentage of broadband penetration rate in Sarawak is only 48 percent and it is still difficult to achieve 50 percent of broadband ser...

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Main Author: Madihah Amirah, Mohd Roshdy
Format: Final Year Project Report
Language:English
Published: Universiti Malaysia Sarawak (UNIMAS) 2013
Subjects:
H Social Sciences (General)
HD Industries. Land use. Labor
T Technology (General)
Online Access:http://ir.unimas.my/id/eprint/33645/2/Madihah%20Amirah%20Binti%20Mohd%20Roshdy.pdf
http://ir.unimas.my/id/eprint/33645/
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spelling my.unimas.ir.336452023-08-23T08:41:07Z http://ir.unimas.my/id/eprint/33645/ Factors Affecting Broadband Services Subscription In Sarawak Madihah Amirah, Mohd Roshdy H Social Sciences (General) HD Industries. Land use. Labor T Technology (General) The number of broadband services subscription in Malaysia continues to expand since Malaysia entered the Information Technology (IT) innovations. But currently, the percentage of broadband penetration rate in Sarawak is only 48 percent and it is still difficult to achieve 50 percent of broadband services subscription. The purpose of this study is to determine the factors affecting broadband services subscription in Sarawak. In this study, three different categories of the internet usage were identified. There were several aspects that influence the broadband services subscription such as awareness, affordability and attractiveness. On the other hand, demographic and another factor that hinders the broadband subscription were also analyzed in this study. This study used the convenience sampling method and a total of 500 students were surveyed from three different educational institutions. Three hypotheses were extracted from a research framework and were analyzed using descriptive analysis (frequencies and cross tabulation), reliability test, and factor analysis. The empirical result reflects the positive relationships towards broadband services subscription. This study discussed the findings and implications then subsequently provide the recommendations to improve the broadband services in the future. Universiti Malaysia Sarawak (UNIMAS) 2013 Final Year Project Report NonPeerReviewed text en http://ir.unimas.my/id/eprint/33645/2/Madihah%20Amirah%20Binti%20Mohd%20Roshdy.pdf Madihah Amirah, Mohd Roshdy (2013) Factors Affecting Broadband Services Subscription In Sarawak. [Final Year Project Report] (Unpublished)
institution Universiti Malaysia Sarawak
building Centre for Academic Information Services (CAIS)
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sarawak
content_source UNIMAS Institutional Repository
url_provider http://ir.unimas.my/
language English
topic H Social Sciences (General)
HD Industries. Land use. Labor
T Technology (General)
spellingShingle H Social Sciences (General)
HD Industries. Land use. Labor
T Technology (General)
Madihah Amirah, Mohd Roshdy
Factors Affecting Broadband Services Subscription In Sarawak
description The number of broadband services subscription in Malaysia continues to expand since Malaysia entered the Information Technology (IT) innovations. But currently, the percentage of broadband penetration rate in Sarawak is only 48 percent and it is still difficult to achieve 50 percent of broadband services subscription. The purpose of this study is to determine the factors affecting broadband services subscription in Sarawak. In this study, three different categories of the internet usage were identified. There were several aspects that influence the broadband services subscription such as awareness, affordability and attractiveness. On the other hand, demographic and another factor that hinders the broadband subscription were also analyzed in this study. This study used the convenience sampling method and a total of 500 students were surveyed from three different educational institutions. Three hypotheses were extracted from a research framework and were analyzed using descriptive analysis (frequencies and cross tabulation), reliability test, and factor analysis. The empirical result reflects the positive relationships towards broadband services subscription. This study discussed the findings and implications then subsequently provide the recommendations to improve the broadband services in the future.
format Final Year Project Report
author Madihah Amirah, Mohd Roshdy
author_facet Madihah Amirah, Mohd Roshdy
author_sort Madihah Amirah, Mohd Roshdy
title Factors Affecting Broadband Services Subscription In Sarawak
title_short Factors Affecting Broadband Services Subscription In Sarawak
title_full Factors Affecting Broadband Services Subscription In Sarawak
title_fullStr Factors Affecting Broadband Services Subscription In Sarawak
title_full_unstemmed Factors Affecting Broadband Services Subscription In Sarawak
title_sort factors affecting broadband services subscription in sarawak
publisher Universiti Malaysia Sarawak (UNIMAS)
publishDate 2013
url http://ir.unimas.my/id/eprint/33645/2/Madihah%20Amirah%20Binti%20Mohd%20Roshdy.pdf
http://ir.unimas.my/id/eprint/33645/
_version_ 1775627290419396608
score 13.211869

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