An analysis on competitiveness of stidc vendor companies

The objective of this study is to analyze the competitiveness of the vendor companies based on resource factors namely material, capital, human and technology resources and marketing factors. The theoretical frameworks used resource-advantage theory and Porter's competitive strategies framewor...

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Bibliographic Details
Main Author: Mohamad Junaidi, bin Haji Mohidin.
Format: Thesis
Language:English
Published: 2002
Subjects:
Online Access:http://ir.unimas.my/id/eprint/16496/3/An%20analysis%20on%20competitiveness%20of%20stidc%20vendor%20companies%20%28fulltext%29.pdf
http://ir.unimas.my/id/eprint/16496/
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