Exploring Leadership Competencies For Crisis Management: A Study In The Retail Industry In Sarawak
Leaders especially the management lines in the organization are the important people in keeping the organization to keep survive and thrive during this COVID-19 pandemic. Through this study, the challenges faced by the leaders during this pandemic will be explored, the strategies used to overcome...
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| Format: | Final Year Project Report |
| Language: | English English |
| Published: |
Universiti Malaysia Sarawak, (UNIMAS)
2021
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/37669/1/Priscella%20%2824pgs%29.pdf http://ir.unimas.my/id/eprint/37669/6/Priscella%20%28fulltext%29.pdf http://ir.unimas.my/id/eprint/37669/ |
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| Summary: | Leaders especially the management lines in the organization are the important
people in keeping the organization to keep survive and thrive during this COVID-19
pandemic. Through this study, the challenges faced by the leaders during this pandemic
will be explored, the strategies used to overcome the challenges will be discovered and
the important leadership competencies in managing crisis are identified. This study aims
to add literature review on crisis management for local level (Sarawak, Malaysia) in retail
industry. The research is using qualitative design to discover new insights on crisis
management. Therefore, case study design is chosen as the approach. 8 informants who
hold position in managerial from retail industry in Sarawak area were interviewed in the
in-depth interview via phone calls and Zoom Meeting in June 2021. The data that has
been collected were analyzed by using content analysis where the keywords, phrases and
sentences were grouped into themes and category. The findings found that leaders are
facing with the challenges such as in financial aspect, health and well-being, struggling
for sustainability of the company and managing human resource. Therefore, the strategies
used are focusing on the employees focus, business strategy and safety strategy. Apart
from that, the findings also highlighted that leaders must possess competencies such as
able to control emotion, communication skills, problem solving skills and ability to
influence. At the end, this study is expected to contribute the insights on managing the
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crisis effectively to the organizations, human resource practitioners and future research in
Malaysia to prepare the strategic human resource development and management for
facing the uncertainty |
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