Cover Image

Interactive directory using augmented reality in shopping mall

In a shopping mall, directory plays an important role in guiding people to their destination and provides related details about the location of destination in the shopping mall. In this research, Augmented Reality (AR) technology is applied in the directory of shopping mall in order to provide th...

Full description

Saved in:
Bibliographic Details
Main Author: Chan, Jia Ee
Format: Final Year Project Report
Language:English
Published: Universiti Malaysia Sarawak, (UNIMAS) 2015
Subjects:
H Social Sciences (General)
Online Access:http://ir.unimas.my/id/eprint/12155/9/Interactive%20directory%20using%20augmented%20reality%20in%20shopping%20mall%20%28fulltext%29.pdf
http://ir.unimas.my/id/eprint/12155/
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.unimas.ir-12155
record_format eprints
spelling my.unimas.ir-121552024-12-11T04:18:03Z http://ir.unimas.my/id/eprint/12155/ Interactive directory using augmented reality in shopping mall Chan, Jia Ee H Social Sciences (General) In a shopping mall, directory plays an important role in guiding people to their destination and provides related details about the location of destination in the shopping mall. In this research, Augmented Reality (AR) technology is applied in the directory of shopping mall in order to provide the users a more interesting and remarkable experience when they are using the directory in the shopping mall. Besides, the virtual 3D models or objects that appear on the AR directory give a more entertaining experience to the users compared to the conventional directory in shopping mall. Therefore, the interactive AR directory that combined virtual objects with real world environment enables users to memorise the location and related details of their destination better through the interactivity experience with the interactive AR directory. In the system of interactive AR directory, the shops’ logo is used as the image target and the virtual objects that involved are the related 3D models and information of the shop. On the other hand, in this research, Rapid Application Development (RAD) model is used to develop the system and technical evaluation is conducted in order to test the system’s usability and understand how several issues such as the markers’ orientation, lighting conditions, phone camera’s resolution, and so on can affect the efficiency of the interactive AR directory. Universiti Malaysia Sarawak, (UNIMAS) 2015 Final Year Project Report NonPeerReviewed text en http://ir.unimas.my/id/eprint/12155/9/Interactive%20directory%20using%20augmented%20reality%20in%20shopping%20mall%20%28fulltext%29.pdf Chan, Jia Ee (2015) Interactive directory using augmented reality in shopping mall. [Final Year Project Report] (Unpublished)
institution Universiti Malaysia Sarawak
building Centre for Academic Information Services (CAIS)
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sarawak
content_source UNIMAS Institutional Repository
url_provider http://ir.unimas.my/
language English
topic H Social Sciences (General)
spellingShingle H Social Sciences (General)
Chan, Jia Ee
Interactive directory using augmented reality in shopping mall
description In a shopping mall, directory plays an important role in guiding people to their destination and provides related details about the location of destination in the shopping mall. In this research, Augmented Reality (AR) technology is applied in the directory of shopping mall in order to provide the users a more interesting and remarkable experience when they are using the directory in the shopping mall. Besides, the virtual 3D models or objects that appear on the AR directory give a more entertaining experience to the users compared to the conventional directory in shopping mall. Therefore, the interactive AR directory that combined virtual objects with real world environment enables users to memorise the location and related details of their destination better through the interactivity experience with the interactive AR directory. In the system of interactive AR directory, the shops’ logo is used as the image target and the virtual objects that involved are the related 3D models and information of the shop. On the other hand, in this research, Rapid Application Development (RAD) model is used to develop the system and technical evaluation is conducted in order to test the system’s usability and understand how several issues such as the markers’ orientation, lighting conditions, phone camera’s resolution, and so on can affect the efficiency of the interactive AR directory.
format Final Year Project Report
author Chan, Jia Ee
author_facet Chan, Jia Ee
author_sort Chan, Jia Ee
title Interactive directory using augmented reality in shopping mall
title_short Interactive directory using augmented reality in shopping mall
title_full Interactive directory using augmented reality in shopping mall
title_fullStr Interactive directory using augmented reality in shopping mall
title_full_unstemmed Interactive directory using augmented reality in shopping mall
title_sort interactive directory using augmented reality in shopping mall
publisher Universiti Malaysia Sarawak, (UNIMAS)
publishDate 2015
url http://ir.unimas.my/id/eprint/12155/9/Interactive%20directory%20using%20augmented%20reality%20in%20shopping%20mall%20%28fulltext%29.pdf
http://ir.unimas.my/id/eprint/12155/
_version_ 1818839357175365632
score 13.223943

Similar Items