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Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19

Link to publisher's homepage at https://ijbt.unimap.edu.my

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Bibliographic Details
Main Authors: A. M., Shahabuddin, Md Rizwan, Hassan, Md Shahnur Azad Chowdhury, Mohammad Nazmul Hoque, Syed Md Hasib Ahsan
Other Authors: tipu_iiuc@yahoo.com
Format: Article
Language:English
Published: School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2022
Subjects:
Agent banking
Delivery channel
Customer perceptions
Bangladesh
Online Access:http://dspace.unimap.edu.my:80/xmlui/handle/123456789/75326
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spelling my.unimap-753262022-05-22T08:27:33Z Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19 A. M., Shahabuddin Md Rizwan, Hassan Md Shahnur Azad Chowdhury Mohammad Nazmul Hoque Syed Md Hasib Ahsan tipu_iiuc@yahoo.com Agent banking Delivery channel Customer perceptions Bangladesh Link to publisher's homepage at https://ijbt.unimap.edu.my The study identifies the impact of agent banking on customer perceptions during COVID-19. Data have been collected from five banks in Bangladesh through a survey questionnaire. Data were collected from 240 users with an interview schedule. With regression analysis, the study finds that agent banking channels of different banks have significant and positive relation on customer perceptions which help the banks to increase revenue. Besides, relationship marketing strategies may convert unbanked people into customer loyalty. Moreover, factors are identified such as reliability and convenience of agent banking have crashed on customer perceptions. This may be of assistance to the policymakers, agents, banks, Bangladesh bank, academicians for further research and actions. 2022-05-22T08:27:33Z 2022-05-22T08:27:33Z 2022-02 Article International Journal of Business and Technopreneurship, vol.12(1), 2022, pages 11-16 2231-7090 (printed) 2232-1543 (online) http://dspace.unimap.edu.my:80/xmlui/handle/123456789/75326 https://ijbt.unimap.edu.my en School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP)
institution Universiti Malaysia Perlis
building UniMAP Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Perlis
content_source UniMAP Library Digital Repository
url_provider http://dspace.unimap.edu.my/
language English
topic Agent banking
Delivery channel
Customer perceptions
Bangladesh
spellingShingle Agent banking
Delivery channel
Customer perceptions
Bangladesh
A. M., Shahabuddin
Md Rizwan, Hassan
Md Shahnur Azad Chowdhury
Mohammad Nazmul Hoque
Syed Md Hasib Ahsan
Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19
description Link to publisher's homepage at https://ijbt.unimap.edu.my
author2 tipu_iiuc@yahoo.com
author_facet tipu_iiuc@yahoo.com
A. M., Shahabuddin
Md Rizwan, Hassan
Md Shahnur Azad Chowdhury
Mohammad Nazmul Hoque
Syed Md Hasib Ahsan
format Article
author A. M., Shahabuddin
Md Rizwan, Hassan
Md Shahnur Azad Chowdhury
Mohammad Nazmul Hoque
Syed Md Hasib Ahsan
author_sort A. M., Shahabuddin
title Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19
title_short Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19
title_full Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19
title_fullStr Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19
title_full_unstemmed Does agent banking services delivery channel increase customer perceptions? evidence from Bangladesh during COVID-19
title_sort does agent banking services delivery channel increase customer perceptions? evidence from bangladesh during covid-19
publisher School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP)
publishDate 2022
url http://dspace.unimap.edu.my:80/xmlui/handle/123456789/75326
_version_ 1738511735695867904
score 13.222552

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