Staff View: Domestic travelers’ perceptions and intention to purchase travel insurance

Domestic travelers’ perceptions and intention to purchase travel insurance

Unfortunate events happening recently in increasing numbers, not least the outbreak of COVID-19, have caused drastic changes in tourist behaviours. Several studies have found that tourists’ consumption patterns for travel products and services are changing due to threats of health hazards and travel...

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Main Authors:	Shirelyzan Petrus, Ahmad Fareez Yahya, Farashazillah Yahya
Format:	Article
Language:	English
Published:	MDPI 2022
Subjects:	G154.9-155.8 Travel and state. Tourism RA643-645 Disease (Communicable and noninfectious) and public health
Online Access:	https://eprints.ums.edu.my/id/eprint/42487/1/FULL%20TEXT.pdf https://eprints.ums.edu.my/id/eprint/42487/ https://www.mdpi.com/2504-3900/82/1/74
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id	my.ums.eprints.42487
record_format	eprints
spelling	my.ums.eprints.424872024-12-31T03:17:31Z https://eprints.ums.edu.my/id/eprint/42487/ Domestic travelers’ perceptions and intention to purchase travel insurance Shirelyzan Petrus Ahmad Fareez Yahya Farashazillah Yahya G154.9-155.8 Travel and state. Tourism RA643-645 Disease (Communicable and noninfectious) and public health Unfortunate events happening recently in increasing numbers, not least the outbreak of COVID-19, have caused drastic changes in tourist behaviours. Several studies have found that tourists’ consumption patterns for travel products and services are changing due to threats of health hazards and travel risks at tourism destinations. Considering the increasing numbers of potential risks that might occur during traveling, it is crucial for travelers to have travel insurance that functions as a protection mechanism. This study investigates and determine travelers’ awareness and perceptions of and their intentions towards travel insurance purchase in Malaysia. A non-probability sampling method and purposive sampling technique were applied in this study, with a total of 384 Malaysian domestic travelers over 18 years old used as respondents. Data were analysed using descriptive analysis and reliability testing for the pilot study. The study revealed that most of the respondents had positive perceptions regarding the variables and intended to purchase travel insurance for their future holidays. MDPI 2022 Article NonPeerReviewed text en https://eprints.ums.edu.my/id/eprint/42487/1/FULL%20TEXT.pdf Shirelyzan Petrus and Ahmad Fareez Yahya and Farashazillah Yahya (2022) Domestic travelers’ perceptions and intention to purchase travel insurance. Proceedings, 82. pp. 1-8. https://www.mdpi.com/2504-3900/82/1/74
institution	Universiti Malaysia Sabah
building	UMS Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Universiti Malaysia Sabah
content_source	UMS Institutional Repository
url_provider	http://eprints.ums.edu.my/
language	English
topic	G154.9-155.8 Travel and state. Tourism RA643-645 Disease (Communicable and noninfectious) and public health
spellingShingle	G154.9-155.8 Travel and state. Tourism RA643-645 Disease (Communicable and noninfectious) and public health Shirelyzan Petrus Ahmad Fareez Yahya Farashazillah Yahya Domestic travelers’ perceptions and intention to purchase travel insurance
description	Unfortunate events happening recently in increasing numbers, not least the outbreak of COVID-19, have caused drastic changes in tourist behaviours. Several studies have found that tourists’ consumption patterns for travel products and services are changing due to threats of health hazards and travel risks at tourism destinations. Considering the increasing numbers of potential risks that might occur during traveling, it is crucial for travelers to have travel insurance that functions as a protection mechanism. This study investigates and determine travelers’ awareness and perceptions of and their intentions towards travel insurance purchase in Malaysia. A non-probability sampling method and purposive sampling technique were applied in this study, with a total of 384 Malaysian domestic travelers over 18 years old used as respondents. Data were analysed using descriptive analysis and reliability testing for the pilot study. The study revealed that most of the respondents had positive perceptions regarding the variables and intended to purchase travel insurance for their future holidays.
format	Article
author	Shirelyzan Petrus Ahmad Fareez Yahya Farashazillah Yahya
author_facet	Shirelyzan Petrus Ahmad Fareez Yahya Farashazillah Yahya
author_sort	Shirelyzan Petrus
title	Domestic travelers’ perceptions and intention to purchase travel insurance
title_short	Domestic travelers’ perceptions and intention to purchase travel insurance
title_full	Domestic travelers’ perceptions and intention to purchase travel insurance
title_fullStr	Domestic travelers’ perceptions and intention to purchase travel insurance
title_full_unstemmed	Domestic travelers’ perceptions and intention to purchase travel insurance
title_sort	domestic travelers’ perceptions and intention to purchase travel insurance
publisher	MDPI
publishDate	2022
url	https://eprints.ums.edu.my/id/eprint/42487/1/FULL%20TEXT.pdf https://eprints.ums.edu.my/id/eprint/42487/ https://www.mdpi.com/2504-3900/82/1/74
_version_	1821003223856578560
score	13.23648

Domestic travelers’ perceptions and intention to purchase travel insurance

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