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Behind the choices: Loss aversion's impact on students' course selection

This study investigates how the concept of loss aversion affects the decision-making process of students when they choose their courses at Universiti Malaysia Sabah. The primary focus of this research is to understand the impact of factors such as individual interests, career aspirations, and the re...

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Main Authors: Zaiton Osman, Izyanti Awang Razli, Phang Ing @ Grace
Format: Article
Language:English
English
Published: Malaysian Journal of Social Sciences and Humanities (MJSSH) 2023
Subjects:
HB1-3840 Economic theory. Demography
HG201-1496 Money
Online Access:https://eprints.ums.edu.my/id/eprint/37993/1/ABSTRACT.pdf
https://eprints.ums.edu.my/id/eprint/37993/2/FULL%20TEXT.pdf
https://eprints.ums.edu.my/id/eprint/37993/
https://doi.org/10.47405/mjssh.v8i9.2528
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spelling my.ums.eprints.379932024-01-22T02:50:53Z https://eprints.ums.edu.my/id/eprint/37993/ Behind the choices: Loss aversion's impact on students' course selection Zaiton Osman Izyanti Awang Razli Phang Ing @ Grace HB1-3840 Economic theory. Demography HG201-1496 Money This study investigates how the concept of loss aversion affects the decision-making process of students when they choose their courses at Universiti Malaysia Sabah. The primary focus of this research is to understand the impact of factors such as individual interests, career aspirations, and the reputation of lecturers on the degree of loss aversion experienced by students during their course selection. To gather data, the study employed purposive sampling, targeting third-year students from ten different academic programs. Questionnaires were administered, and data analysis was carried out using SPSS version 28 and SmartPLS 4.0. The findings of the study highlight a noteworthy negative correlation between students' career aspirations and the presence of loss aversion in their course selection decisions. Simultaneously, the research indicates that personal interests and the reputation of lecturers do not exert a significant influence on the manifestation of loss aversion in course selection among students at Universiti Malaysia Sabah. Malaysian Journal of Social Sciences and Humanities (MJSSH) 2023 Article NonPeerReviewed text en https://eprints.ums.edu.my/id/eprint/37993/1/ABSTRACT.pdf text en https://eprints.ums.edu.my/id/eprint/37993/2/FULL%20TEXT.pdf Zaiton Osman and Izyanti Awang Razli and Phang Ing @ Grace (2023) Behind the choices: Loss aversion's impact on students' course selection. Malaysian Journal of Social Sciences and Humanities (MJSSH), 8. pp. 1-11. ISSN 2504-8562 https://doi.org/10.47405/mjssh.v8i9.2528
institution Universiti Malaysia Sabah
building UMS Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sabah
content_source UMS Institutional Repository
url_provider http://eprints.ums.edu.my/
language English
English
topic HB1-3840 Economic theory. Demography
HG201-1496 Money
spellingShingle HB1-3840 Economic theory. Demography
HG201-1496 Money
Zaiton Osman
Izyanti Awang Razli
Phang Ing @ Grace
Behind the choices: Loss aversion's impact on students' course selection
description This study investigates how the concept of loss aversion affects the decision-making process of students when they choose their courses at Universiti Malaysia Sabah. The primary focus of this research is to understand the impact of factors such as individual interests, career aspirations, and the reputation of lecturers on the degree of loss aversion experienced by students during their course selection. To gather data, the study employed purposive sampling, targeting third-year students from ten different academic programs. Questionnaires were administered, and data analysis was carried out using SPSS version 28 and SmartPLS 4.0. The findings of the study highlight a noteworthy negative correlation between students' career aspirations and the presence of loss aversion in their course selection decisions. Simultaneously, the research indicates that personal interests and the reputation of lecturers do not exert a significant influence on the manifestation of loss aversion in course selection among students at Universiti Malaysia Sabah.
format Article
author Zaiton Osman
Izyanti Awang Razli
Phang Ing @ Grace
author_facet Zaiton Osman
Izyanti Awang Razli
Phang Ing @ Grace
author_sort Zaiton Osman
title Behind the choices: Loss aversion's impact on students' course selection
title_short Behind the choices: Loss aversion's impact on students' course selection
title_full Behind the choices: Loss aversion's impact on students' course selection
title_fullStr Behind the choices: Loss aversion's impact on students' course selection
title_full_unstemmed Behind the choices: Loss aversion's impact on students' course selection
title_sort behind the choices: loss aversion's impact on students' course selection
publisher Malaysian Journal of Social Sciences and Humanities (MJSSH)
publishDate 2023
url https://eprints.ums.edu.my/id/eprint/37993/1/ABSTRACT.pdf
https://eprints.ums.edu.my/id/eprint/37993/2/FULL%20TEXT.pdf
https://eprints.ums.edu.my/id/eprint/37993/
https://doi.org/10.47405/mjssh.v8i9.2528
_version_ 1789426009401982976
score 13.211869

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