A netnography examination of tripadvisor reviews: A case study of the St Regis Hotel Kuala Lumpur
There has been a growing reliance on consumer generated content as a source of knowledge for hospitality product decision-making. People post their views, ratings, and reviews of products and services on such platforms, and companies and research organizations are interested in analyzing and extract...
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| Main Authors: | , , , |
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| Format: | Proceedings |
| Language: | English English |
| Published: |
Penerbit UMT
2021
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/32305/1/A%20netnography%20examination%20of%20tripadvisor%20reviews%2C%20A%20case%20study%20of%20the%20St%20Regis%20Hotel%20Kuala%20Lumpur.ABSTRACT.pdf https://eprints.ums.edu.my/id/eprint/32305/2/A%20NETNOGRAPHY%20EXAMINATION%20OF%20TRIPADVISOR%20REVIEWS%2C%20A%20CASE%20STUDY%20OF%20THE%20ST%20REGIS%20HOTEL%20KUALA%20LUMPUR.pdf https://eprints.ums.edu.my/id/eprint/32305/ https://penerbit.umt.edu.my/wp-content/uploads/sites/75/2021/11/42-GTC2021.pdf |
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